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Last Chance to Sign Up for Sales Class: August 25-27
 SMCDA will offer a three-day Paul Webb sales class August 25, 26 and 27. Download more details here and call SMCDA at 562-467-5252 to register.
Graduates are outpacing veterans at dealerships. Call and register for this great program!
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Receptionist and Cashier Phone Training
Registration is now open for the Thursday, September 4 seminar at the SCCTT
Receptionists and cashiers are arguably the most important, yet the most poorly trained staff who answer incoming dealership calls. When was the last time your receptionist and cashiers attended any professional
telephone skills training?
Register now for training provided by Worldwide Phone POPS on September 4 at the SCCTT. Two identical sessions are available in the morning or afternoon. Discounts apply for multiple attendees from the same dealership. Read more details here.
Call SMCDA at 562-467-5252 to register.
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Transform Your Dealership with a Competitive Online Game Plan
Workshop focuses on ways dealers can improve profitability
 Join Digital Dealer Workshops in Pasadena on Tuesday, September 16, 9 a.m. - 4 p.m. for a day of learning how to better use the Internet and technology to sell & service more vehicles, more profitably. In partnership with the Greater Los Angeles New Car Dealers Association (GLANCDA), and the Southland Motor Car Dealers Association (SMCDA), Digital Dealer Workshops Pasadena showcases the latest skills and best practices in a number of areas critical to dealership operations including digital marketing, social media, new and pre-owned sales, data and analytics, reputation management and customer loyalty.
In addition to learning actionable strategies over 16 sessions, you will be able to network with dealership peers and meet with a select group of technology providers offering new solutions to improve your dealership.
Please visit DigitalDealerWorkshops.com/California to register. Read more information here.
Who should attend
• Dealer Principals
• Internet Sales Managers
• General Managers
• General Sales Managers
• Marketing Directors
• e-Commerce Directors
• BDC Managers
• Social Media Managers
• CRM Managers
• Pre-Owned Managers
• F&I Managers
• Fixed Operations Managers
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Thursday August 21 at 10am Pacific
Brooke Samples of Profit Blueprints
Tool For Every Manager Reading the Financial Statement…Both basic and more advanced methods for using benchmarking for critical profit management.
For decades, auto retailers have used measurements called “benchmarks” or “Key Performance Indicators”… trying to chart successes and pinpoint deficiencies. Nothing provokes more discussion among dealership managers than questions about what the benchmarks should be and how they should be interpreted.
Benchmarking has become a much more sophisticated exercise in both the calculation and application to your dealership…as well as to your specific dealership department. Join DealersEdge and Brooke Samples of Profit Blueprints for a review of not only the basics but a more advanced method for using benchmarking as a critical profit management tool.
You will learn:
- How to measure, chart and compare departmental productivity and profitability
- Which ratios and measurements should get most of your attention
- How to create a performance chart that will tell you at a glance how you are doing
- About "past-year", "competitor" and "industry standard" benchmarks
- How some less-used benchmarks are still important to your goals
- How to dig deeper when benchmark results indicate a weakness
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Paul Webb Offers Free Downloadable Sales Book
As a gift to SMCDA members, Paul Webb presents his new book: 
The Number One Best Selling Book ... For Automotive Sales Professionals
You can download it here:
With endorsements from Chip Perry (President of AutoTrader.com), Mitch Golub (President of Cars.com) and Dale Pollak (Founder of vAuto) this book seeks to increase vehicle sales by building rapport with customers.
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Courtesy of
The Maize Tuebner Maize Group
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