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National Cyber Security Awareness Month | Upcoming Events | Discount Services | Member Blogs | Meetups
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Dear CyberTECH Champion,

We are at the precipice of an era where the Internet is part of everyone’s daily life. A connected world that will provide the data and knowledge to bring together the physical, conceptual and empirical worlds to develop embedded, personalized, adaptive and anticipatory technologies.The emergence of connected devices has only scratched the surface of its potential, however, being constantly connected brings increased risk of theft, fraud and abuse. As a nation, we are faced with ongoing cyber threats against our critical infrastructure and economy. As individuals, our finances, identity and privacy are at risk. Our way of life depends on critical infrastructure and the digital technology that operates it making cybersecurity one of our country’s top national security priorities. 

National Cyber Security Awareness Month is designed to engage and educate public and private sector partners through events and initiatives with the goal of raising awareness about cybersecurity and increasing resiliency of the nation in the event of a cyber incident. October 2014 marks the 11th Annual National Cyber Security Awareness Month sponsored by the Department of Homeland Security in cooperation with the National Cyber Security Alliance and the Multi-State Information Sharing and Analysis Center. 

In recognition of Cyber Security Awareness Month, CyberTECH will join forces with local and national partners to produce 4 large events featuring global thought leaders, industry experts and luminaries from the private, government and academic sectors. 

National Cyber Security Awareness Month
 

October 1, 2014: CyberTECH and Securing Our eCity to co-produce CyberFest 2014: Securing the Internet of Things at Stone Brewing in Liberty Station San Diego. Special guests include San Diego County District Attorney Bonnie Dumanis, San Diego Mayor Kevin Faulconer, Council President Pro Tem Sherri Lighter, with keynotes delivered by Regional Treasure Christian Byrnes, Managing VP for Gartner Group / Head of Gartner Internet of Things (IoT) Division and Don Bailey, CEO of Lab Mouse Security. Panel topics include: Hacking the Human, IoT War on Privacy, Infrastructure of IoT, NextGen of Innovation, Preparing the IoT Workforce and the Future of the Internet. We have a number of respected moderators and panelists from companies including Sempra, Verizon, CyberFlow Analytics, Websense, Palo Alto, Synthetic Genomics and more.

Click to Register

October 15, 2014: CyberTECH to help produce Internet of Things panel at the San Diego Cyber Center of Excellence (CCOE) Securing Our Critical Infrastructure & Internet of Things event at the Emerald Plaza, Westin San Diego. In conjunction with U.S. Department of Homeland Security (DHS) and the National Cyber Security Alliance, the event will include a DHS keynote address, remarks from California elected officials, panel discussions on critical infrastructure and remarks from Andrew Lee, CEO at ESET North America, introducing the CCOE. CyberTECH founder, Darin Andersen will moderate the Internet of Things Panel featuring CyberTECH Members Tom Caldwell with CyberFlow Analytics and Liz Fraumann with Securing Our eCity. 

Click to Register

October 28, 2014: To help kick off the 2014 CyberMaryland Conference, CyberTECH is co-producing our signature CyberHive CyberTini Networking Reception with CyberHive bwtech@UMBC at Betamore co-working space in Baltimore, Maryland. This premiere networking event will bring together 150 top cyber and Internet of Things professionals from across the nation focused on bridging connections and emerging technologies in our regions. 

Click to Register

October 29-30, 2014: In partnership with the Maryland Department of Business and Economic Development (DBED), CyberTECH is helping to produce the 4th annual CyberMaryland Conference at the Baltimore Convention Center. CyberTECH has organized an Internet of Things Security and Privacy Panel, two keynote speakers from Exelon Corporation and Qualcomm and will host an exclusive Fire Side Chat. For the Fire Side Chat, CyberTECH Founder, Darin Andersen and head of DBED Cyber Development, Jeffrey Wells will serve as moderators for a discussion with Admiral Michael Rogers, Commander of the U.S. Cyber Command and Director of the National Security Agency (NSA) and Lt Gen Ronnie Hawkins, Director of the Defense Information Systems Agency (DISA) . The event will conclude with the National Cyber Security Hall of Fame Dinner on October 30 to honor the individuals and organizations with the vision and leadership to create the foundational building blocks for the cybersecurity industry.

Click to Register

CyberTECH Member New Media Rights to offer free and low cost legal services to the San Diego Startup Community.

In the need of direct assistance with copyright, trademark, Internet or media law? New Media Rights is in the business of assisting digital artists and tech startups in getting their creations and solutions to the world in the right way. 

Based in CyberTECH’s Internet of Things Incubator and Shared Workspace, iHive, New Media Rights is a non-profit, independently funded program of California Western School of Law. New Media Rights provides one-to-one legal services to creators, entrepreneurs and Internet users whose projects require specialized Internet, media and communications law expertise. New Media Rights works with app developers, artists and graphic designers, bloggers and journalists, entrepreneurs, e-commerce businesses and startups, filmmakers and YouTube creators, game developers, Internet and smartphone users, makers, musicians, non-profits, photographers, researchers, scholars, writers and publishers. Stop by iHive or visit the New Media Rights frequently asked questions page to learn more. 


Serving as a trusted advisor, CyberTECH member Coalfire helps organizations recognize and control IT-related risks and maintain compliance with all major industry and government standards. 
Founded in 2001, Coalfire is a fast-growing IT Governance, Risk and Compliance (IT GRC) tools provider to security conscious leaders in Retail, Financial Services, Healthcare, Hospitality, Higher Education, Government and Utilities. A reliable resource to the CyberTECH Community, Coalfire serves thousands of clients across the U.S., Canada and the UK.

Coalfire recognizes that cyber threats are real and risks are multiplying. As a result, many organizations face increasing industry and regulatory demands. Coalfire's mission is to provide knowledge, tools, guidance and independent assessment services to all organizations worth protecting. Visit the Coalfire website to learn more. 

Children of Light: Riding the Internet of Things

Darin Andersen, CyberTECH and CyberUnited
@darinandersen
During a middle school field trip to my hometown power utility, the Plant Manager and our tour guide for the day, made a statement that stuck in my mind, “our customers are children of light and when they flip a switch, they expect light.”
 
The notion that we are “children of light” has served as a kind of guidepost to me about the nature of human expectation and the relationship they have to the technology that powers daily life.
 
The Internet of Things phenomenon brings convenience and new capabilities via smart devices and gadgets but at a cost; namely IoT devices are susceptible to the same malicious hackers that have plagued computer users for decades.
 
The Phillips Hue lighting system allows people to use their Internet controlled smartphone to turn lights on and off and control the color of ambient lighting.  Not long ago a hacker demonstrated an exploit in the Phillips system that allows an attacker to cause permanent blackouts of the Phillips product.
 
Because these smart light bulbs are now being deployed in both residential and corporate construction projects, the ability of a black hat hacker to remotely shut off the lights in locations such as hospitals and other public venues could have devastating consequences.
 
The fact is many Internet connected devices including vehicles, medical and fitness devices and cameras have been successfully hacked for years.  A recent study by Hewlett-Packard showed that 70 percent of Internet connected devices are vulnerable to some form of hacking.  
 
Our societies, comprised of children of light, are becoming heavily dependent on IoT devices. As such, it is important that we continue our efforts to secure these devices while protecting privacy and delivering expected improvements to the quality of our lives. 

Build More Than a Company, Start a Movement

Jerry Gitchel, Make Technology Work
@
JerryGitchel
Building a tech start-up isn't easy. You need all the resources you can get, including a team, capital, workspace and of course, a killer concept. There's one more resource that's often an afterthought, fans. The hope is that "If you build it, they will come." Hope is not a strategy. It's never too early to start building a community of fans who will become customers and eventually, brand advocates.
 
Entrepreneurs who want to understand the path to developing an online community have to be ready to invest in more than t-shirts. Not just an audience you can talk to, but a community you can talk with. The authors I've worked with are often surprised to learn that executing their book launch strategy starts while the book is still being written.
 
For your tech start-up, the project and the promotion are simultaneous, not sequential. If a business launch is in your future, an online community is an important first step to success.

 

Discovering Your Raving Fans


If your company is a first-mover, there may not be a "Fans-R-Us" store in your neighborhood. Don't let that be a deterrent, just determine to invest the time to start your own community. You need look no further than your defined customer.
 

It Starts with a Conversation


Building an online community is not outbound marketing. You've got to create content that is shareable, that your fans are passionate about, that gets people to sit up and notice you. Consistency is king. Make a commitment to publishing that allows you to sustain a regular schedule. When and where appropriate, engage your fans in discussions about features, where you are, and what challenges you're grappling with. Think of it as crowd-sourcing for development.
 

Tools You Can Use


Depending on your market focus, develop either a Facebook Group and Page or a LinkedIn Discussion Group and Company Page. Seed it with valuable content and start inviting your future fans to hang out and connect.
 
Develop a project blog to serve as a platform where fans can follow your efforts. Don't stop at your own content. Invite guest bloggers from your industry to share why your efforts are important and where they fit within the larger picture.
 
Don't limit yourself to online channels. CyberTECH has developed a strong fan-base from their schedule of live events. The key is to create a mix of communications channels that work together to create momentum toward your launch.

 

Enjoy the Journey


The path to creating a successful start-up often feels like you've always got your nose to the grindstone and your shoulder to the wheel. Developing an online community of fans helps you keep your ear to the ground. It helps keep you focused on who you're really working for and why it's so important.

Up Up and Away: Commercial Drone Market Ready for Take off

Neal Leavitt, Leavitt Communications
@
leavcom

Previously posted on iMediaConnection.com

Drone proponents prefer using the term Unmanned Aerial Vehicle (UAV) or UAS for Unmanned Aerial System (latter term includes the entirety of the flying vehicle and the ground-base communications connection connecting the two). Whatever your preferred verbiage is, drones are poised to become a huge global business and the aerial devices are going to have a significant impact across a wide variety of industries.

Historically, the military has been the biggest user/purchaser of drones; The Wall Street Journal estimated that the U.S. military spent about $3 billion on drone programs in 2012. And many aerospace companies continue to develop highly sophisticated machines that are lightweight and easy to assemble/launch.

Columbus, MS-based Stark Aerospace, for instance, recently rolled out ArrowLite™, a small UAS system that supports the U.S. Army Hunter MQ-5B UAS. It weighs less than 7 lbs. and can be assembled and hand-launched in less than 90 seconds.

Looking beyond the military, commercial drones will soon take on much larger roles for businesses and even for individual consumers. BI Intelligence, a research service from Business Insider, estimates that 12% of an estimated $98 billion in cumulative global spending on aerial drones over the next decade will be for commercial purposes. And the San Jose Mercury-News reported that in 2013, there were 15 venture investment deals in drones worth about $79 million. Key players include Andreeson Horowitz (one example – a $10 million investment they made in Airware, which makes software and systems that control drones) and Google Ventures.

 “This technology is an extra tool to help an industry be more effective,” said Gretchen West, executive vice president for the Association for Unmanned Vehicle Systems International (AUVSI). “With precision agriculture, for example, it can take pictures of fields so farmers can identify problems they wouldn’t necessarily see walking through the woods. In law enforcement, you can find a child lost in the woods more easily than walking through a field, particularly if there’s bad weather or treacherous ground”

In fact, AUVSI predicts commercial drones could pump almost $14 billion into the U.S. economy between 2015-2018, and over a 10-year period, create more than 100,000 new jobs, including 34,000 in manufacturing.

Continue reading



Mentoring and Mashups for IoT

Don Larson, NewBound
@
Donwlarson

This is my sixth article in three months for iHive/CyberTech/CyberHiveDarin Andersen, Founder and Chairman, gave me an opportunity to spread my “syndicated wings” for his organizations. I’ve enjoyed finding topics to write about here concerning the Internet of Things (IoT).

Mentoring

I’m a huge believer in Mentoring and the Pay It Forward concept. My life is enhanced by all that mentored me and those I’ve mentored. One my friends, Peter Yared, Founder and CTO of Sapho, has a broad vision of the Internet, users, and how to build successful companies. He’s also very supportive of those two concepts mentioned above.

Peter’s work history and patents speaks highly for his accomplishments. In fact, Peter’s patents are listed in his LinkedIn page and has direct applicability to IoT.

Peter hired my software partnership, Newbound, Inc.,  over the past nearly four years to work on two specific projects in which my software partner, Marc Raiser, wrote a great amount of code: Postano and Sapho.

Peter’s projects helped Newbound finance our own internal software development during that time. We at Newbound are hard at work these past two and-a-half years working on our own IoT software, the Newbound Network, part of the Newbound Software Library (NSL).

Networking with mentors like Peter is a huge plus for small companies. It’s one of the important ingredients of building a successful business in IoT.

 Three Topic Mashup

First topic up is a prediction from this article, The 3 ways the Internet of things will unfold (by Galen Gruman):

  •  Machine-to-machine is simply about efficiency, not fundamental new opportunity, utilizing:
  • ODBC User Agent adoption
  • Hadoop and similar mass-scale data processing technologies
  • The ubiquity of the HTML5 Web standard in client devices

“None of these is a revolution, but they come together now to enable the scale and speed not possible a decade ago in the M2M/SOA worlds, when everything was essentially custom, nonstandard, and heavyweight,” Anger notes.

That by itself is only one of the drivers. Here’s another referenced by Galen:

  • The notion of smart systems will gain traction, with Bluetooth peripherals as the first step, because of:
  • Bluetooth connectivity
  • Smart systems that communicate with each other at device level
  • Federated connections, bridging the gaps that exist today.

Continue reading

Upcoming Events 
IoT Spotlight Friday Pitch Night
September 26, 2014 | 5-7:30 PM
1855 1st Ave. Ste 103 San Diego, CA 92101
RSVP Here
IoT Startup Table Breakfast
October 16, 2014 | 7:30-9:30 AM
1855 1st Ave. Ste 103 San Diego, CA 92101
RSVP Here
Save the Date!
 
Securing the Internet of Things Data Privacy Masters | January 28, 2015
Data Privacy Day is an international effort to empower and educate people to protect their privacy and control their digital footprint.

While the information collected by the many connected devices is valuable and can yield social benefits, the growing Internet of Things (IoT) also creates a sense of urgency to better understand, manage and consume the resulting data. One significant challenge in particular will be finding a privacy paradigm that makes sure the social benefits don’t come at the cost of individual privacy. 

On January 28, 2015, Internet of Things and Privacy experts from CyberTECH, The Lares Institute and The Ponemon Institute will address these privacy concerns providing a clearer understanding of the perceptions and potential threats that will affect the collection, management and safeguarding of personal information about individuals and organizations.

Join the CyberTECH Meetup Groups 

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