Did you know that the Pilgrims served mustard at the first Thanksgiving? Okay, maybe not, but neither did they have turkey, pumpkin pie, cranberry sauce or mashed potatoes at that historic feast in 1621. No matter, turkey, pumpkin pie, sweet potatoes, cranberries, mashed potatoes, and especially mustard are now part of our annual Thanksgiving meal. Guess what -- there's still time to order a Thanksgiving Gift Box for you or your loved ones.
Our Thanksgiving Gift Box (TKY444) features Cranberry Chutney, Pecan Pumpkin butter, Praline Mustard Glaze (super on sweet potatoes), and our famous Thanksgiving Curry Mustard. We'll also include Mrs. Mustard's signature recipe for her Curried Turkey Salad, the answer to the annual turkey leftovers dilemma.
We also have a new Super Thanksgiving Gift Box (TKY777), which has everything in the above Thanksgiving Gift Box PLUS three more exciting seasonal mustards -- Cranberry Chardonnay, Sweet Maple, and a new Pumpkin Honey Mustard.
The New Catalog
It's in the mail. If you can't wait, check it out online...
Click here to view, download or request a Mustard Museum catalog.
The Holiday Mustard for the Rest of Us
We are getting ready for the usual gift-exchange holidays with both Christmas and Hanukkah mustards. But we also have a new Holiday Mustard "for the rest of us." It's our new Festivus 2014 Jalapeno Mustard (HLD150).
Someone had to do it.
Holiday Open House -- Thurs., Dec. 4
You are cordially invited to our 2014 Holiday Open House at the newly renovated National Mustard Museum in Middleton. Help us celebrate not only the holiday season but our five years in Middleton. We'll be serving plenty of delicious snacks and beverages. Plus some great in-store-only specials.
It's Thursday, December 4, from 5 to 8 pm. If you can make it, email the Curator at curator@mustardmuseum.com.
Condiments in the News: Much Ado About Mayo
Food behemoth Unilever, maker of Hellman's Mayonnaise, is suing Hampton Creek, maker of an egg-less mayonnaise-like product called "Just Mayo." According to Unilever, "Just Mayo" is deceptive because it does not contain eggs. The FDA Standard of Identity of mayonnaise specifically requires egg as in ingredient in what can be sold as "mayonnaise." (View Story)
"Just Mayo" substitutes yellow peas for eggs in its product. A healthier product or a fraud? Or will "Just Mayo" go down the hyper-technical legal road and argue that while the FDA defines "mayonnaise," it says nothing about "mayo?"
In case you were wondering, there is no federal Standard of Identity for mustard. What is or is not "mustard," is left to the benevolent and all-powerful Curator of the Mustard Museum. Besides, mustard makers generally play nice and do not resort to unseemly litigation.
Do you believe we're talking about that goopy condiment, mayonnaise? A few years ago someone launched an aptly named mayonnaise:
Who would have done such a thing???
Pre-Yellow Friday Deals
It's not Yellow Friday yet but we have a few POUPON U specials to whet your appetite for the customary Friday-after-Thanksgiving bargains that will be coming:
These ridiculous prices are good only through this Friday (November 21). They may be repeated on YELLOW FRIDAY, but maybe not. As for SIBER MONDAY, we'll see.
That is not a typo. CYBER-MONDAY is incorrect; it is indeed SIBER-MONDAY, as stores in Siberia traditionally cut prices on various foods the Monday after Thanksgiving. You can get some super deals on gruzdianka, schi, pelmeni, and shangui at the Vanya's Club big box stores in Novosibirsk , Irkutsk, Tomsk, and Mount Horeb.
See us this week in the Gourmet Gallery at the Madison Museum of Contemporary Art for the annual Holiday Art Fair. Friday (2:30 to 7), Saturday (10 to 5), and Sunday (10 to 3).