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Mark Evans' This Week in Canadian Startups

Apple Ventures into Canada for Locationary

With its Maps app being bruised and battered, Apple snapped up Toronto startup Locationary - apparently "10s of millions of dollars". Locationary's investors include Extreme Ventures and Plaza Ventures. It's apparently Apple's second Canadian acquisition.
Forget about hacker, the hottest employment description is the "full stack marketer" (aka jack of all trades).
Some startups emerge from simple necessity. Here's a great story of how a spilled coffee turned into a $1-million business.
Paul Graham has a mini-essay on startups doing things that don't scale.
Many startups invest a lot of time building distribution. Marcos Barros says they should focus on building their brands.
Here's some good advice for startups: don't listen to your customers, watch them.
Are you a startup hipster? Here are nine signs you've made the grade.
There are seven marketing mistakes made by most startups, says Matt Heinz.
Canada's hottest and lowest profile startup may be Keek, which just cracked 50 million users.
For startups, strong messaging and straightforward value propositions are a must-have. Here's some advice on how to do it right.
What is a minimal viable product (aka MVP)? Kevin Dewalt contends it's about discovery, not product.
Tomasz Tunguz has posts on the 5 characteristics of the idea SaaS company and why startups should have a usability lab.
Five members of Hyperdrive's latest cohort have received $150,000 investments from BDC Ventures.
Mark Suster has a great post on why startups need to "ring the cash register", rather than being content getting more eyeballs.
Corsa Technology, an Ottawa-based networking hardware company, has raised $4.2-million from Celtic House Venture Partners.
For startups, content marketing can be sexy. But they need to be aware of the costs involved.
Canada needs more entrepreneurs and celebrate entrepreneurship. Check out this Q&A with Boris Wertz in the Financial Post.
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