Welcome to Q2!
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In This Issue:

MTI Rock Stars
Fremont's new home
MEP Launch
Hopelink wrap up
Welcome Melissa Evans
To Hell with Cancer 5K
Save These Dates
 

Welcome to Q2!

Can you believe that it's April already? As we welcome the 2nd quarter and hopefully some nicer weather, let's continue to grow our referral sources by reaching out to providers who send us new patients and by providing our existing patients with the best level of care possible so they'll refer friends and family. What are you doing to market yourself and MTI Physical Therapy? 

MTI Rock Stars

I would like to take a minute to call out a few people who especially shined these past few months:

Rebecca Catlin:
  • Becca has been busy visiting providers in the Issaquah area and has been amazing at logging her visits into Zoho. She has also been adding new providers into Zoho has really embraced Zoho and is using it to it's full potential. I'd also like to add that all of her marketing efforts have paid off as the Issaquah clinic is seeing more referrals from these providers.
  • Becca also wrote an excellent blog post, which we featured in March (check it out). We have received some really great blog posts so far, but I wanted to mention that Becca took the time to research what makes a successful blog and she included the key components into her blog post, including:
    • A catchy title
    • Sub headings (lots of people just scan content)
    • Easy to read language & used layman's terms
    • A small picture of herself and a short bio with her interests at the bottom
          Way to go, Becca!

Adam Shildmyer:
  • Last month Adam showed the most growth in new patients and friends and family referrals as compared to referrals he's received in the past and as compared to other therapists in the company for the same period. Keep up the great work!

Fremont's New Home

Our Fremont clinic has moved to its new location at 3601 Fremont Avenue N, Suite 216 in Fremont! Although there are still some improvements being made to the space, it's finally starting to feel more like home.

We couldn't have moved without the help of these individuals and some of their spouses:
  • Stefanie G
  • Wendy
  • Anne
  • Sarah
  • Lane
  • Shannon G
  • Jaclyn Durant, our UNLV PT Student
Thank you for all of your help!

Marketing Engagement Program

The Marketing Engagement Program (MEP) launched as of April 1st. Therapists can now earn $50 for each engagement with a referring provider as long as it's logged properly in Zoho. I sent an email with detailed information about how this program works last month. If you have questions, please let me know.

Hopelink March Can Madness - Wrap Up

Hopelink March Can Madness ends today - the winner will be announced at the end of the day with two Redmond businesses in the finals: JJ Mahoney's and Redmond Physical Therapy. MTI collected a total of 277 lbs of food, drinks and other essentials, which is twice as much as we collected in two months last summer -- thank you for all of your efforts!  We were able to stay in the competition for two weeks and we helped a lot of people in our community along the way - you should feel pretty good about that!  You can read about the final results on Hopelink's website by the end of the day.

Welcome Melissa!

Please help me welcome our new physical therapist, Melissa Evans, who joined the MTI Physical Therapy family in March. She earned her Bachelor of Science in Animal Science: Pre-Veterinary Medicine from WASU and her Doctor of Physical Therapy from West Virginia University. She is an avid horseback rider and also enjoys hiking, mountain biking, snowboarding, camping, traveling, working on her car, and spending time with friends and family. Melissa has hit the ground running and has already proven to be a great addition to our Bellevue clinic. To learn more about Melissa, check out her bio on our website.

To Hell With Cancer 5K

MTI Physical Therapy is sponsoring the To Hell With Cancer 5k, which will take place in Marymoore Park on Saturday, May 24th. We are forming an MTI team and we'd love for you to join us! Thank you to those of you who have already responded. If you'd like to join our team, please email me by the end of the day today (Friday, April 4th) in order to get a discounted rate for entering the race. You can still join the team after today, but you just won't be able to take advantage of the group discount. Please also let me know if you'd like to help staff the MTI booth at the race.

Save These Dates:

We're planning our parties for the year and hope you can join us! Please save these dates:
  • Summer Party: Sunday, July 27th (afternoon)
  • Holiday Party: Saturday, December 13th (evening)
We will send details when they're available!

We want to hear your ideas!

Do you have any great Marketing ideas that you'd like to share? What have you seen work well for other organizations? What causes / events / organizations do you support and/or participate in? Do you have any media or local sport team connects? I'd love to hear your ideas -- please email them to me anytime!
Copyright © 2014 MTI Physical Therapy, All rights reserved.


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