SaaS Newsletter #18

Marketing vs Sales, Retention, Optimization, Products......

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Issue #18, 2nd Week of June, 2014

I'm Paprika from the team of Retain.cc. We make tools to help SaaS startups convert and retain customers. We started SaaS Newsletter to aggregate SaaS resources, business insights the and best practices as we read them every week. To suggest a blogpost or product, @paprikaxu or pap@retain.cc

If SaaS Products Sell Themselves, Why Do We Need Sales? / Read
by Mark Cranney

Questions Your Growth Hacker Should Be Asking / Read
by Christian Flores

Retention is King (Guest Post) / Read
by Jamie Quint

What are key strategies to acquire first 100K users with zero marketing budget? / Discussion
by Quora

Google Chrome for Marketers: 10 Setup Tips, 20+ Extensions You Need to Know / Read
by Danny Schreiber

Learning More About That Other Half: The Case for Cohort Analysis and Multi-Touch Attribution Analysis (Part 1 of 2) / Read
by Christoph Janz

Jessica Livingston: Why Startups Need to Focus on Sales, Not Marketing / Read
by Jessica Livingston
Follow-Up: Discussion submitted by Dharmesh Shah

Conversion Optimization in Practice: Baconbiz 2013 Presentation / Read
by Patrick

Solving the Low-Budget Online Marketing Dilemma / Read
by Jason Cohen

"Don’t worry about people stealing your design work. Worry about the day they stop.” - Jeffrey Zeldman, A List Apart Publisher