How to Make Parts eCommerce Work for Your Dealership

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Paul Webb Sales Class
August 25-27

SMCDA will offer a three-day Paul Webb sales class August 25, 26 and 27. Call SMCDA at 562-467-5252 for details.

Graduates are outpacing veterans at dealerships. Call today to find out more about this great program!

Are You Ready to Transform Your Dealership with a Competitive Online Game Plan?
SMCDA and GLANCDA partner for a workshop focusing on ways dealers can improve profitability

Join us in Pasadena, CA on September 16th, 2014 for an exciting day of learning how to better use the Internet and technology to sell & service more vehicles, more profitably. In partnership with the Greater Los Angeles New Car Dealers Association (GLANCDA), and the Southland Motor Car Dealers Association (SMCDA), Digital Dealer Workshops Pasadena showcases the latest skills and best practices in a number of areas critical to dealership operations including digital marketing, social media, new and pre-owned sales, data and analytics, reputation management and customer loyalty. The Digital Dealer Workshops in Pasadena will bring you everything you need to succeed online! Customize your game-plan by choosing from 16 cutting-edge sessions and learn how to better engage, attract and retain more customers from top industry experts doing it every day.

Connect with peers
In addition to learning actionable strategies over 16 sessions, you will be able to network with dealership peers and meet with a select group of technology providers offering new solutions to improve your dealership. Regardless if you have attended previous Digital Dealer events, you will learn new ideas on how to improve your business. Dealers, bring your managers. Managers, bring your dealer. There is nothing you can do that day that will contribute more to your business development!

Who should attend
• Dealer Principals
• Internet Sales Managers
• General Managers
• General Sales Managers
• Marketing Directors
• e-Commerce Directors
• BDC Managers
• Social Media Managers
• CRM Managers
• Pre-Owned Managers
• F&I Managers
• Fixed Operations Managers

July 31 | David Summers: How to Make Parts eCommerce Work for Your Dealership… It's more than just eBay!

Tomorrow, July 31 at 10am Pacific
Presenter: David Summers of Autoway Consulting

If you’ve tried selling parts online but gave up due to too much work for too little profit, you need to take another look. The business model has changed.

Don’t overlook the potential of Parts eCommerce. eBay might be the default option for most dealership parts managers trying to make some money with online parts sales but it is far from the only option and might not be the best choice for your store.

Join expert David Summers for a guide to available parts e-commerce choices and a framework to select solutions that best fit your dealership’s parts operations.

You will learn:

How to determine if parts e-commerce is right for your dealership
Which types of parts e-commerce fit (and don’t fit)
Various supplier/solution options and how to evaluate them
A practical way to implement parts e-commerce from DMS integration to shipping to payment types and more
How to sell more parts, lower your costs and improve customer satisfaction by executing a parts e-commerce plan for your dealership

August 7 | Ed Kovalchick: The Habits & Practices of the Exceptional Service Manager

August 14 | Joni Stuker: Effective Dealership BDCs… What's Working & What to Avoid

Paul Webb Offers Free Downloadable Sales Book

As a gift to SMCDA members, Paul Webb presents his new book:

The Number One Best Selling Book ... For Automotive Sales Professionals

You can download it here:

http://thenumberonebestsellingbook.com/free/

With endorsements from Chip Perry (President of AutoTrader.com), Mitch Golub (President of Cars.com) and Dale Pollak (Founder of vAuto) this book seeks to increase vehicle sales by building rapport with customers.

Click to view this week's report

Courtesy of
The Maize Tuebner Maize Group

Industry News
Perhaps you've already seen the following industry headlines, but just in case, here they are again.

Drivers Say They're Ready For Autonomous Cars
AOL Autos
More than three-quarters of licensed drivers said they would likely consider buying an autonomous vehicle if and when they become available, according to a new survey released Monday. Nearly one-fourth of those surveyed said they would buy one tomorrow if they could.

VW closes gap on Toyota's global sales lead
Automotive News
Volkswagen is closing in on Toyota Motor Corp. as the global leader in vehicle sales, with a rapid expansion drive in China -- the world's biggest auto market -- while Toyota curbs growth to focus on shoring up quality.