Product Reads
PRODUCT STRATEGY - Mission and Vision
Isaac Hepworth distills how vision and mission fit together, and traces a line of thought all the way from the big picture to the quotidian.
METRICS - 16 More Startup Metrics
A followup from a16z on 16 more metrics that help you know how — and why — certain things are working (or not), and then address them accordingly.
MARKETING - Conversion Optimization: An Enormous List of Psychological Tactics
Nick Kolenda uses academic research to provide a psychological explanation to 30 powerful techniques in conversion rate optimization.
B2B + B2C - B2B vs. B2C Product Management
Drew Dillon on the challenge of product management in the B2B vs B2C worlds.
COMMUNICATION, PART 1 - The Missing Habit Separating Good and Great Product Managers
Jason Evanish on why and how to communicate beyond your team through peer 1 on 1s.
COMMUNICATION, PART 2 - Four Letter Words
Short and sweet reminder from Jason Fried that there are some four letter words that can get you into trouble when building products.
TEAMWORK - The Ownership Problem
Cap Watkins on why great work is done by people who accept that everyone on their team co-owns the product, the design, the code.
INNOVATION - Idea to Impact
Kent Beck outlines the steps he has learned over the years that help take an idea to general acceptance.
DEFINING PM - The 4 Types of Product Manager
Four product manager archetypes, as originally described by Rose Yao in this slidedeck.
PM INTERVIEWS - Interview Question Prep for PM Interviews
A compilation of sample PM interview questions for aspiring PMs from Rafi Lurie, current APM at Uber.
PM Jobs
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