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Isuroon, Glitch on podcast
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Workplace giving data
Nonprofits need to push for access
The good folks over at Third Sector Labs are asking readers to think about the history of workplace giving, and how nonprofits need to be part of changing the conversation. New ideas about how collaborative giving is evolving are making the call for change stronger.
Third Sector's premise that charities and donors should be more tightly connected - whether or not the relationship starts with an intermediary like a workplace giving campaign - is important in the shifting world of work. When employees hop jobs, or abandon traditional jobs completely, nonprofits should be able to keep building on their donor relationship.
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Investing in future fundraising growth
Setting expectations is a very important part of any fund development plan. No one strategy will solve every financial need, and there are few shortcuts and miracles in any medium.
Derrick Feldmann cautions against relying on social media for fundraising in his recent post for Philanthropy News Digest. The piece rightly points out that pure social fundraising campaigns (things that don't have email/phone/print components) aren't raising much money compared to traditional means.
Yet.
Nonprofits thinking about what is Next should be ready to invest some time in social as a fund development platform. It won't be independent of email or events, but communications trends are changing rapidly. More and more time is spent on mobile phones, and less with printed reports. Social leverages where people spend their time, and it will grow. Nonprofits that want to grow with it should be planting the seeds now. Remember, the best time to plant a tree is twenty years ago. The second best time is now.
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