October 2015 Monthly Newsletter

Scary UX in the Wild: Ventra

In this Halloween edition of the Fuzzy Math newsletter, we share two spooky encounters with Ventra (Chicago’s electronic fare payment system for public transportation) and fearlessly confront its frightening user experience, offering solutions as we go.

Why Do Transit Systems So Often Ignore Design?

SPUR, a city planning non-profit in the San Francisco Bay Area, recounts how user research and design tools can help create a great transit user experience.
SPUR

Kiosk Design Best Practices

Six fundamental best practices to make any kiosk design more user-friendly.
Kiosk Marketplace

Thirty-four Good Practices for Transit Web Site Design

Thirty-four examples of real (old school) transit websites that follow these suggested best practices.
Schaller Consulting

Links of Interest

What Can Gordon Ramsay Teach Us About User Experience Design?

User research, focusing on the details, and creating an atmosphere that fits users' expectations are all UX lessons we can learn from the culinary mind of Gordon Ramsey (you donkey!).

Navigation: You Are Here

In this bookmark-worthy article, NNG provides best practices for designing navigation structures beyond information architecture.

The Right Way to Do Collaborative Design: How to Avoid Designing by Committee

Everyone these days is a designer, right? This article discusses how designers can better facilitate a productive discussion to make the design process smoother.

User experience design, strategy, and innovation since 2009.