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Defying the “inferiority complex” in physical activity advocacy
Grassroots stakeholders in physical activity are the mobilisers who can deliver compelling data to policy-makers, provide the solutions and ultimately make a difference. But often they are lacking the confidence and the right approach to get through.
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Running: one of the hottest physical activity trends in the world
A workshop discussing new trends in physical activity was held on the second day of the Congress focusing on the topic “Running across the world – why are recreational runners part of one of the fastest growing markets and what can clubs do to recapture their interest?”.
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Every girl can
“Reaching the hard-to-reach girls and women through effective campaigns and initiatives” topic, which featured the campaign for women taking the UK by storm, Sport England's This Girl Can, and got the whole auditorium dancing by the end of the session to the This Girl Can flash mob.
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Physical activity facilities are important centres for social life
The MOVE Congress 2015 concluded with a special study tour, led by Oliver Vanges from the Danish Foundation for Culture and Sports Facilities (Lokale og Anlægsfonden), offering an exclusive view from inside to new sport and physical activity facilities in Copenhagen.
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