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FOR IMMEDIATE RELEASE
 
GIRLILLA MARKETING STARTS 2016 BY ADDING NEW TEAM MEMBER
 
NASHVILLE, Tenn.  (Wednesday, Jan. 6, 2016) - Emily Cohen joins Girlilla’s 10-member team as an account director, building creative campaigns for the company's impressive roster, including Ben Rector, Darius Rucker, Dead & Company, Kristin Chenoweth, Liam Hemsworth, Tyler Farr, Zac Brown Band and more.
 
Cohen most recently worked in Nashville for the music streaming service Rdio, newly acquired by Pandora, where she served as senior manager of label and artist relations. She built strong relationships in Music City’s vast Country, Americana, Folk and Christian music communities, and developed unique marketing avenues such as the Nashville Rising new artist feature and key Rdio Select genre playlists to highlight emerging and established artists.
 
“Emily’s expertise in the streaming world, coupled with her past experience in publishing and traditional media, make her a great asset to the entire Girlilla Marketing roster,” said Girlilla’s Founder and CEO, Jennie Smythe. “We are extremely excited to have her in a leadership role as Account Director, and know the relationships she's built and supported will create key marketing opportunities for our clients and staff.”
 
Originally from California, Cohen previously worked for Rdio at their headquarters in San Francisco where she curated content, built and tracked marketing campaigns and opened new opportunities for content partners to prioritize within Rdio. She also spent time handling publicity, radio promotions and new media marketing at Light in The Attic Records, and marketing at San Francisco Magazine. Long familiar with the music business, the newest Girlilla member brings a fresh perspective, and is perfect for the veteran marketing team.
 
Contact Emily Cohen:

Email: Emily@girlillamarketing.com
 
Phone: (615) 770-9995
 
About Girlilla Marketing
Girlilla Marketing, a Nashville-based strategic digital agency, founded by Jennie Smythe in 2008 is home to a wide variety of music, entertainment, tech and hospitality clients. The young company manages everywhere its clients live online, ensuring a cohesive online presence. Girlilla was acquired by Beverly Hills based ROAR, LLC, and boasts an impressive client roster with over 30 well-known entities.
 
For more information or to keep up to date on Girlilla Marketing visit: girlillamarketing.com or follow them on Facebook , Twitter or Instagram.

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Media Contacts:
Girlilla Marketing
(615) 770-9995
hello@girlillamarketing.com

Essential Broadcast Media, LLC
Ebie McFarland 
(615) 327-3259 
ebie@ebmediapr.com 


 
Emily Cohen
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Essential Broadcast Media
PO Box 120921, Nashville, TN 37212 | 615-327-3259 | Fax: 615-327-3260
ebie@ebmediapr.com | www.ebmediapr.com

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