 This month we offer you an issue packed with digital marketing ideas. Not a computer genius? You don’t have to be! If you have a smart phone you can be digital marketing in no time! |
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Galaxy Theater Ads Maximize Your Dollar
The Galaxy theater offers a great way to advertise your business thru Ads-On-The-Wall movie screen ads.
If you've been to the movies you've seen the ads; you should be in one! Contact the Downtown Association for more information at (559)685-2350. More...
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The Corporate Executive Board found that customers are 57% through their buying process before they make contact with a company.
This supports the idea that companies can benefit by having content that helps customers do their research and reach a buying decision.
What can you do to get audiences to notice your business? Most of us have used direct mail marketing, newspaper ads and email to reach out to customers.
If you haven't been tracking how your ads are doing, the time to start doing that is now and it's really easy. Read More... |
Protecting Your Cell Phone
iPhone:
- Enable passcode lock feature in settings. Passcode entered incorrectly 10 times and phone wipes all data.
- Install free "Find My iPhone" app. You can go online and track your phone.
- Also sends an email if your device is activated.
Android:
- Install Plan B app by Lookout. You can do this even after phone is stolen!
- Or use Where's My Droid, Locate My Droid or Lost Phone
Android users can have their Google contacts exported and deleted.
When any cell phone is stolen:
- Report theft to you carrier
- Change your iTunes password
- File a police report.
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Be Social!
If your business isn't using social media, you need to be! Before a new customer ever sets foot in your door they've already accumulated at least three pieces of information about your business you can't control. What can you do to make sure at least one of those pieces is something you WANT them to see? Get involved with social media. Read More...
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Email Marketing
Email is not a magic bullet for marketing. The response rate for email is only about 1-2% but don't fret. There are certain things you can do to make your emails more effective. Use these tips for more effective emails. Read More...
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2016 Labor Law Seminars
Presented by Noel Zuniga, formerly of the Dept of Industrial Relations at the Tulare Chamber of Commerce.
March 8: Sexual Harrassment
May 10: Employee Termination
July 12: Sick Leave
Nov 8: Meal/Rest Periods
Fees apply for some seminars. Visit the Chamber website for more information.
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Pho 99
We have a hidden gem in Downtown Tulare! Pho 99 has arrived at 231 N K Street adding Thai cuisine to the downtown's array of restaurants. (BTW: pronounce "pho" as "fah") I was in recently for lunch and my favorites: Vietnamese spring rolls and pho soup. I'm hoping these rolls are healthier for me than the ones I get elsewhere because they aren't deep fried... and because I could eat the whole order of four myself! But, let someone help you with this appetizer because you'll want to leave room for the soup!
I had vegetable soup with tofu. The tofu is seasoned perfectly, tasty broth, noodles with perfect vegetables makes a meal. Order the medium; you still take some home!
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