Check out the new "Mr YoTastic" game, for ShakeTastic - a milkshake chain with 8 stores in London.
Customers have fun challenging friends on the leaderboard and will earn discounts on milkshake for high scores, which must be claimed same-day.
The Process - we brought the Mr YoTastic character to life (ShakeTastic had already created him in a partnership with a yo yo brand) using animation to keep the yo-yo moving. We also converted their paper "trick card" into Achievements (badges) that get unlocked throughout. The game starts out really easy, giving the youngest players a chance, then gets progressively harder.
Data Collection - we've just introduced a way to collect email addresses directly within the game - probably the most engaging channel for encouraging data collection
Web games - we've also now made it possible to play games in the browser - mobile or desktop - as opposed to downloading a standalone native app. Reply or call me any time at 305-219-7868 or 1-800-384-7280 to learn more about creating a custom game or ordering app for your business.
