Is the creative life for you? Applications for our 12-week AWARD School program close at 5pm on Friday 19 February. Applicants are asked to respond to the 2016 creative brief which has been published on the AWARD website. Apply here
Coca-Cola and today's agencies
In the lead up to co-chairing The Communications Council's 2016 IPA Campaign Planning Course, Leo Roberts, Group Marketing Manager, Integrated Marketing Communications, Coca-Cola, discusses the evolution of campaign planning, how Coca-Cola continues to adapt to its approach, and what the brand looks for in today's agencies. MORE
What to expect from an IPA course?
Jon Deves, Senior Planner at Whybin\TBWA is one of the first delegates to have completed an IPA residential course in Australia. Find out what he thought about the IPA Campaign Planning course here.
What do winning Effies cases have in common?
A useful reminder to agencies in the run up to Effie Awards submissions - in 2014, The Communications Council commissioned research to identify the habits of highly effective advertising, analysing more than 100 winning and finalist Effies case studies. The full report can be viewed here. Entries to the 2016 Effie Awards close on 21 April. Enter here
Steve Harrison discusses new Howard Luck Gossage Documentary
Steve Harrison, former Global CD, Wunderman, explains the inspiration behind his new documentary, Changing the world is the only fit work for a grown man - an exploration of the life and ideas of 1960's adman, Howard Luck Gossage. The film will be screened by AWARD in NSW next month. MORE
Passing the IPA Foundation Certificate
Are you gearing up for the IPA Foundation Certificate exam on 4 March? To aid you in your studies, Worldwide Online IPA Tutor, Gwyn March provides ten top tips for tackling the paper. MORE
This entry level qualification involves 30 hours of online learning followed by a written exam. To enrol for the next exam, visit our website.
PRC Forum: Crisis and Issues Management
Covering several cases including the Lindt Cafe response to the tragic Sydney siege in 2014, Edelman Australia's Head of Corporate Affairs, Ian Pope, will provide practical guidance around how to handle a communications crisis as well as advice on day-to-day issues management.
Sydney Date: Tuesday 23 February Time: 7:30am - 9:00am Venue: Edelman, 4/24 York St, Sydney BOOK TICKETS
Melbourne Date: Thursday 25 February Time: 7:30am - 9:00am Venue: Edelman, 5/291 Collins St, Melbourne BOOK TICKETS
Screening: Changing the world is the only fit work for a grown man
Gossage is described by AdAge as a 'copywriter who influenced ad makers worldwide', and is credited with launching the environmental movement which showed, for the first time, that advertising wasn't such about selling a product, but that it had the potential to change the world.
The screening will be presented by Steve Harrison, former Global Creative Director, Wunderman.
Sydney Date: Wednesday 16 March Time: 7:00pm - 8:00pm (Drinks at the bar from 6:15pm) Venue: Dendy Opera Quays, 9/2 East Circular Quay BOOK TICKETS
Enrolling now
To aid agencies in planning their professional development needs for the year ahead, IPA and AdSchool timetables for 2016 are now available online:
Build your career with IPA
The Communications Council now offers internationally recognised online and residentialIPA courses and qualifications in Australia.
