Ayu Utami, publishing's digital future, Russia & Israel's book markets
February 2015
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Do publishers still matter for authors?

Award-winning author Ayu Utami tells us why publishing firms must embrace "the industries of ideas".

IPA Country Reports: Russia, Israel

We report on conditions for book publishing in two fascinating (but challenging) markets.
 

What next for the digital economy?

Marcello Vena on changing market forces, consumer behaviour and the Long Tail theory for books.

Welcome to the February 2015 newsletter


Indonesian author Ayu Utami spells out what publishers must do to remain relevant in the digital age. We have two country reports: Russia, where the economic crisis is hitting publishers hard, and Israel, where a new Fixed Book Price law is impacting retailers and publishers. We also interview digital pioneer Marcello Vena about the opportunities which technology (especially mobile) is creating for publishers.

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Publishers must embrace their role within "the industry of ideas"
Award-winning author Ayu Utami sets out her thoughts on how publishers must evolve in order to remain relevant in an era where the walls between creative industries are dissolving.

Read Ayu Utami's in-depth essay here.

The digital economy: what happens next? 
With smartphone penetration rates soaring, what can publishers do to kickstart mobile commerce for books? It's one of the questions we asked digital expert Marcello Vena, who also assessed the retail landscape, the prospects for e-readers ("It's over, forget it.") and the Long Tail theory's application to books.

You can read Marcello's analysis here.

Publishing in Russia: threats and opportunities
Irina Gusinskaya has produced a report revealing how the economic crisis has impacted Russia's publishing market. She tells us which titles and formats are selling best, provides data on ebook revenues and pricing, and assesses the prospects for digital publishing..

Read our report on Russia here.

IPA country report: Israel
IPA President Richard Charkin and Policy Director José Borghino recently returned from a fact-finding mission to Israel. With the country having recently introduced a Fixed Book Price law, we asked publisher Racheli Edelman what has changed for publishers and retailers.

Racheli Edelman's report on the Israeli publishing sector is here.

3 weeks till the IPA Congress in Bangkok!
The publishing world's leaders will be in Bangkok for the 30th IPA Congress, from March 24-26. Registration only costs $700 for the entire three-day event, including the Gala Dinner and networking events. 

Book your place for Bangkok here.


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