With Ed Miliband announcing his resignation on Friday, and contenders throw their hats into the ring, attention has quickly turned to who should be next Labour leader.
But this is not the first time in Ed Miliband's leadership such attention has happened. This time last year, amidst rumours of Ed Miliband stepping down, Survation conducted an in-depth poll on behalf of the Mail on Sunday looking at who voters would like to see as the next leader.
Survation's method was particularly innovative and thorough, with every respondent being shown a video clip of each candidate that we considered to be be balanced, with the "candidate" speaking about their Shadow brief and being scrutinised by their interviewer.
With the exception of Ed Balls, the list of potential candidates has not changed substantially since the poll was conducted, and a lot of insight can be drawn from the results.
More recently (May 8th) Survation once again posed questions about possible Labour leaders, again for the Mail on Sunday, which considers the most recent list of potential candidates.
Survation researcher Lucy Makinson @lucysurvation summarises all the work we've done on this topic in a well constructed article here:
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