Start you up (week's start-up stories and insights)

• Ben Horowitz's latest advice for startups. I liked his 'The Hard Thing About Hard Things' book. A solid yet breezy read on lessons from his entrepreneurial journey.
• Foodpanda's trouble and the story of it's mismanagement in India. 
• Harish Chawla's advice on how you're one cohort away from failure is a must read.
• Read, understand and know how to convert ESOPs for start-up employee. *numbers in INR.
• Jabong, the fashion ecom player, is up for sale. Valuation between $500 and $800 million. AB Kinnevik, the Swedish investment company and shareholder in Jabong's parent Global Fashion Group, is looking for a suitor. Maybe Paytm

Learn today
What is Farecasting?
Farecasting is predicting the best date to buy a ticket. Farecasting tools such as Flyr, Skypicker and Hopper help travellers to decide whether to buy tickets now or later. Not to be confused with flight booking apps such as hotwire. 
 

• How to get a bartender's attention in a crowded bar. Smile, wait, Tip. Don't snap, whistle or wave.

• Facebook is soon launching a sort of a 'dislike' button. Maybe not a thumbs down button buy an alternate symbolization for sad news or empathy.
• A bunch of guys made a 7-mile scale version of the solar system in the Nevada desert. Here is the link to the Video.
• In other egg news, a scientist who un-boiled an egg gets an IG Nobel prize
• Netherlands just banned the use of animals in circus. So far, nine countries in the Europe have complete bans.
• A cosmic mega collision of two super massive black holes is happening soon (soon = 100,000 years) at 3.5 billion light years away, in the Virgo constellation. Destructive gravitational waves through space-time will up-heave nearby stars and planets, with the energy equivalent of 100 million supernova explosions.
• Ahmed Mohamed, the 14 year old boy who got arrested for bringing a clock to school, gets invite for visit to Facebook, Box, White House etc. Also, Microsoft gave him a bunch of stuff - Surface Pro 3, a Microsoft Band, a 3D printer etc. No Xbox for the kid though.

Open Thought
If you're an average company doing average work, your customer will find someone cheaper.

News @Arcluster 
Arcluster research tracks five primary themes across micro emerging trends: Autonomous Tech, Energy Innovations, Internet of Things, FoodTech and AgTech, and Health Tech. Subscribe to our media alerts to be informed. You can also follow us on twitter @arcluster for latest news from the company.

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