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In the startup world, everyone is looking for overnight success stories.
The journey of the "hot" startup quickly evolves from idea to product/market fit to traction to major fundraising to an acquisition.
The reality is success often takes a long time. It's a slow burn rather than suddenly hitting the jackpot. It requires persistence and patience and a lot of grunt work.
A great example is Grammarly (a must-have product for anyone who cares about grammar). Over the past nine years, it has quietly grown to 6.9-million daily users. Now, that's impressive.
BTW: A few weeks ago, I talked about side projects. Here's a Chrome extension that I created that makes it easy to share content without using an email client. It's an MVP (translation: needs some TLC). I'd love any feedback and ideas.
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- A lot of startups focus on building "Uber for X". YCominbator's Sam Madden looks at what entrepreneur need to know before going down that path. [link]
- For anyone looking to embrace leverage the lean startup approach, David Bailey has advice on how to build a startup without hiring a single person. [link]
- What drives the success of early-stage startups? Laurence McCahil says it's not a killer idea, funding or a perfect pitch but people and the right community. [lnk]
- Your startup employees should have benefits. IPFS helps you make that happen. Use a chatbot on the Website to instantly get coverage costs [sponsor]
- According to Craig Morantz, there are nine things every marketer needs to be able to do. [Looks like I need to upgrade my skills!] [link]
- If you're looking for insight about Web design, here's a list of 43 books to read via BookAdvice. [link]
- Lots of content is created without a plan for what it should do. Neil Patel looks at how to create a content strategy that drives results. [link]
- Fred Wilson likes how some of Union Square's portfolio companies are monetizing their free Web and mobile apps. [link]
- Meanwhile, GoSquared's Russell Vaughan explores whether software companies should offer a free tier of service. [link]
- Have a speaking engagement? Check out The Speakers Business Development Toolkit, an online course about what to do before, during and after your gig. [sponsor]
- Many companies operate without a clear idea of their target audiences. Here's a guide to creating ideal customer profiles. [link]
- RIP, Juicero. The juicing machine maker, which Silicon Valley loved, is shutting down. It turns out the world doesn't need $700 hardware to drink juice. [link]
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Waterloo's Kik plans to raise $157-million by selling one trillion tokens [yes, tokens], which is a huge boost for cryptocurrency. [ link]
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According to Business Insider, U.S. technology workers are still flocking to Canadian startups in the wake of The Donald's election. [ link]
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Toronto-based weed startup Herb.co raised $4.1-million in funding from a group that includes Shopify's Tobi Lutke and Harley Finkelstein. [ link]
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Wattpad is moving into video with a personal storytelling app. Raccoon will focus on non-fiction video-based storytelling. [link]
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Not content to dominate e-commerce, Amazon has plans to develop a drone that will talk to you. [ link]
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You knew it was only a matter of time: an AI-powered service that lets you automatically design landing pages. [ link]
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Your startup employees should have benefits. IPFS helps you make that happen. [ sponsor]
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Reach nearly 2,100 entrepreneurs, investors, academics, and service suppliers. Send me an email to talk about options.
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Who Writes This Newsletter?
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Mark Evans helps fast-growing companies grow even faster with marketing that actually works. My consulting, coaching and advisory services harness processes, frameworks, and creativity to drive strategic plans and tactical execution.
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