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FOLD of the week #402

Tied Iron Cross with Nested Accordion Insert
Today, we're changing gears from last week's clever, inline automated long-run mail solution, to a highly targeted and personalized short-run invitation for a VIP event at the Print 2017 show in Chicago. Designed and produced in-house by the team at GLS/NEXT Precision Marketing in Brooklyn Park, Minnesota, this stylish invitation was handed out in-person to 100 lucky potential guests. An exciting feat of digital printing, this invitation was produced on an HP Indigo 7800 digital press and produced in an exciting format with lots of special effects. It's a must-see!

Fold of the Week #402 Project Credits & Specs
Folding Style: Tied Iron Cross / 4-Panel Accordion
Design and Production: GLS/NEXT Precision Marketing, Brooklyn Park, MN
Client: HP Indigo
Paper: GPA Midnight Black 100 lb. Cover
Size: Iron Cross Carrier - Flat, 16" x 11.75," Folded 8" x 4.75"; Accordion - Flat: 7.75" x 11.75," Folded: 7.75" x 4.5"
Print Production: Printed on an HP Indigo 7800 Digital Press, CMYK + multiple passes of White, Fluorescent Pink, and Clear ElectroInk. Personalized with Variable Data Printing. Very specific laydown sequences and critical trapping involved.
Finishing: Die-cut, Score, String, Hand Fold and Assemble
Budget Rating: Moderate – High

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