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The Tipping Point is Here-NOW
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Are you at a Crossroad?  You are likely close to a Tipping Point!
 
Hello Everyone - 

Customers today want to be dazzled so retailers should create the biggest WOW experience possible.  To stand out, you have to go above and beyond.  If your business is confronted by difficult decisions, its possible you are close to a Tipping Point.  This month we are featuring my full Tipping Point Report and why you should pay attention to the changes in the industry.  I discuss the challenges of embracing technology, improving customer experience and why people still matter.  There's also a great video summary of Malcolm Gladwell's book, The Tipping Point. 

Here's to your success!

Elias Amash, President, GRIP
www.whygrip.com

PS - Check out our new Tool Box Accessories below and give us a call to check on our other new products.  Also, please check out my new YouTube channel and watch some of our newest videos.  Subscribe while you're there too!  Thanks.  GRIP YOUTUBE
Here's a brief summary of the NY Times Best Selling book, The Tipping Point.  Click on the image to watch the video!
The Tipping Point Report
By Elias Amash, President, GRIP

There comes a time in life when we all have to make a decision which we are not absolutely positive needs to be made. We wrestle with our thoughts of should we, or should we not? We analyze and scrutinize all facets of the impact of the decision we are about to make. The decision making is usually the hardest part of the entire process.

Read the Full Tipping Point Report
We define customer strategy as the articulation of the distinctive value and experience your company will deliver to a chosen set of customers over three to five years, along with the offerings, channels, operating model, and capabilities you will need to implement it. In early 2016, a team of researchers and advisors from the customer strategy practice of Strategy&, PwC’s strategy consulting group, conducted a global survey of 161 executives to examine their companies’ customer strategy objectives and approaches.  Read More
 

Did you ever enjoy a shopping experience only to have it ruined by a lousy last mile at the checkout or exit door? We all have.

Let me explain what companies are doing right and wrong and what they need to do in order to continue to successfully compete in a new world where companies like Amazon.com will transform retail starting with Whole Foods.

Many times, companies spend a fortune trying to update their stores and make them more enjoyable to the customer. This is what they should do in order to keep their numbers going up. Why then, do they too often screw it all up with the last mile at checkout or the exit door? 

Read The Rest of the Article Here
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The book by Elias Amash, “The Future of Retail”, was launched at the National Hardware Show to great reviews. As president of GRIP, Elias delivers 30-years of retail insights on how to succeed in the ever-shifting retail landscape. Get your free copy today!
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