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EXPENSES WHICH MILLENNIALS WOULD SPEND ON
As young business travellers, millennials are no longer focusing on looking for the cheapest deals or discounts through commercials or newspaper ads, but they’re surfing through Instagram or Facebook for “social media-worthy” hotel rooms. There is a preference in staying in the most luxurious hotel rooms, even though it means spending a little more. Young business travellers are taking advantage of business trips and they turn them into experiential vacations. The millennial way of hotel selection is influencing hospitality companies to restructure their marketing in brand new ways for the near future.
ASIAN MILLENNIALS VS WESTERN MILLENNIALS: A DIFFERENCE?
The majority of millennial travellers seek inspiring local experiences through their trips abroad. Although sharing the same prospects, there are differences between Western and Asian voyageurs. Based on a recent report led by Expedia this year, young Asian travellers hold more concerns when they travel compared to Westerners, in terms of decision-making for destinations or sources of information before taking off. However, in general, the East and the West still hold similar ambitions in their voyages.
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