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BlueChoice HealthPlan

A Publication from the BlueChoice HealthPlan Sales and Marketing Department

The BluePrint for Group Administrators
For Agents
March 8, 2017

Getting Healthier Just Got Fun!

What if getting healthier could be fun … and rewarding? Not rewarding as in just feeling better, but rewarding in the sense of getting CASH for engaging in healthy activities. Good news! IT CAN!

BlueChoice HealthPlan is pleased to introduce the FOCUSfwd Wellness Incentive Program. This program offers tangible rewards to promote, motivate and incentivize eligible members to take part in improving and monitoring their health. Eligible members now have the chance to win cash-equivalent gift cards JUST for making healthy choices! FOCUSfwd is included as part of our benefits package at no additional cost.

Who is eligible? 
Focusfwd is available to active BlueChoice® subscribers and their spouses who are ages 18 or older. This includes BlueOptionSM and BlueChoice products for individual, small and large group fully and self-insured members. Eligible members who currently have the Healthy Rewards program will transition to the FOCUSfwd Wellness Incentive Program upon their group's renewal.
 
Why Change?
We reviewed our programs and realized they weren’t heavily utilized. We conducted extensive research to create a program that would benefit all of our eligible members. Our goal is to help them get healthy and stay healthy, which will lead to decreased medical costs and claims for groups.

How Does It Work?
Eligible members can access the FOCUSfwd Wellness Incentive Program by:
  • Registering for a free My Health Toolkit® account or logging in to their current account.
  • Selecting the FOCUSfwd Incentive Program link under the Health and Wellness tab.
  • Selecting Continue. 
Eligible members will get 10 entries for logging into My Health Toolkit! When they are in the FOCUSfwd site, they will see a list of the activities they can complete to earn more entries. They can sign up for Blue CareOnDemand, complete monthly wellness education, get a wellness exam, and more to earn entries!

Entries will accumulate throughout the year and increase their chances of winning the weekly, monthly and quarterly drawings AND winning the grand prize in December 2017!

Communications
This flier outlines the details of the program. It’s also available on the Storefront for order. We will send this communication to all of our eligible groups to announce the program.
 
For more information, please contact your BlueChoice representative or contact Marketing Support Services at 866-280-0766.
Copyright © 2016 BlueChoice HealthPlan of South Carolina, All rights reserved. BlueChoice HealthPlan of South Carolina is an independent licensee of the Blue Cross and Blue Shield Association.