Superdry discuss The Science Behind Ecommerce
International fashion brand Superdry is known for its range of premium clothing and has attained international recognition due to its wide appeal. As one of our confirmed attendees for The Science Behind Ecommerce, we speak to Cameron Rooney, Affiliate Marketing Executive at Superdry about how the events agenda will help develop their affiliate programme and how a little bit of brand research goes a long way.
Awin feature in Marketing Week
In last week's issue of Marketing Week, Awin's Global Client Strategy Director, Kevin Edwards, discussed how affiliate marketing is helping brands to go global. Kevin outlines the reasons why there are good opportunities for both publishers and advertisers when considering the affiliate channel as a route to market.
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