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The sixth prelaunch email for freelancer's textbook 100 Days, 100 Grand.
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Hi <<First Name>>, Chris Worth here. This is the latest email to the mailing list for 100 Days, 100 Grand. (If you think you're getting this in error, unsubscribe now - someone's playing dirty tricks on you.)

Publication date set!


(All the right words, not yet in the right order)

A short note to everyone (like you, <<First Name>>!) who's expressed past interest in my not-so-little guide to earning a six-figure income doing what you love.

After an exceptionally busy year - testing the methods in the book brought me a LOT of new clients, and a copywriter's still gotta eat - I've spent the last two weeks in Mexico. Scuba diving, exploring ancient ruins, being a wedding guest, and thinking about a completion plan.

I'm now back in London, and 100 Days, 100 Grand will be in bookstores and at Amazon November 30, 2017That's not a random date. It's the outcome of a plan based on 100 Days methods: tasks, checklists, targets. Breaking down the project's remaining actions into simpler parts, and arranging them in deliberate sequence.


100 Days, 100 Grand launches on Nov 30.


To execute, I'm doing what publishers call a "lock-in". Confining myself to a quiet space (an empty house nearby) from dawn to dusk, all summer long, and just getting on with it. To make it real, I've set two unmissable events to bookend the lock-in: gaining my instructor qualifications in progressive calisthenics and Russian kettlebells.


The 100-day course is a lot like a workout plan.


No, I have no ambitions to be a personal trainer, much as I admire those folk. It's just that the age-old methods of triple resistance and progressive levelling apply to many areas of endeavour, not just physical culture, and training over the last 18 months has helped a lot with the writing stuff. (There's a reason knowledge tests in textbooks are called "exercises".) In fact, the training methods of the ancient Greeks and not-so-ancient Russians inspired the whole structure of 100 Days, 100 Grand. Do a bit, do a bit more, build on it with something new. Wash, rinse, repeat.

(Just a shout-out here to another indie textbook author who's just published his second edition: Steven Low and his Overcoming Gravity. This is THE textbook on bodyweight training, and if you're interested in becoming stronger, faster, and more flexible - whatever your physical condition or age now - it's the best investment you'll ever make. Save perhaps for my personal favourite, Convict Conditioning.)

Have a great Summer, <<First Name>>, and spare a thought for a hot garage south of the Thames where the walls are plastered with A3 sheets of notes, flow diagrams, and not a few expletives. (More at the blog.) But I've a feeling it's all going to be worth it.

Chris

The book's in 10 sections, or Parts. Each Part has a theme to offer a visual cue or two to how far you've progressed.
Illustrations are the last part of the project, all being created from scratch by a expert graphic artist.
The A4 layout (210 x 297mm) allows for wide margins in the print edition, allowing space for margin-scrawling.
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