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Step 2: Capturing the Ideas

Your creative butterflies flutter around you in all their dazzling glory, but any moment they may disappear. After the outpouring of ideas in Step 2: The Art of Brainstorming, it is time to start selecting the best and brightest and pop them in your butterfly jar for closer inspection. We will look at a digital and analogue toolkit to capture your idea’s essence and allow it to be shared between the team and communicated to others.

“Catch your dreams before they slip away” The Rolling Stones

Read More

Step 2: The Art of Brainstorming

You’re basking in the golden sunshine with that brief in hand, looking over an uninterrupted vista and now all you need to do is...                                               read more

Step 1: A Jargon Free Anatomy of a Creative Project

Briefs can be big or small, loose or tight. OK, we’re not talking about your underwear here...      read more

7 Steps to Successfully Deliver a Creative Project

In this 7 step guide, we’ll begin with the brief and idea generation, then look at how to capture that idea and turn it into a reality...          read more

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