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August 2016
This Month: National Immunization Awareness Month
August is National Immunization Awareness Month (NIAM), the perfect time to get the word out about the importance of getting a flu vaccine to prepare for the 2016-17 flu season. Browse toolkits and other CDC resources for NIAM.
Louisiana health department leads statewide partner flu efforts
Influenza vaccination coverage and awareness efforts are already underway in Louisiana for the 2016–2017 flu season with a statewide fall kick-off campaign. Dr. Frank Welch, Medical Director at the Louisiana Department of Health, is leading efforts with regional medical directors and other partners to promote flu vaccination for underserved communities. Promotional efforts include:
Hosting vaccination promotion events
Encouraging health care workers to get vaccinated
Spotlighting the role of pharmacists as vaccinators and educators
Using traditional and social media during events to promote annual flu vaccination
Holding emergency preparedness exercises that have included seasonal flu vaccines
The Louisiana Department of Health joins a strong network of NIVDP grassroots partners across Louisiana. The New Orleans Health Department has been a partner since 2011.
Louisiana Department of Health NIVDP partners in Louisiana’s Hispanic communities include:
NO/AIDS Task Force – New Orleans
Verbo Church – Kenner
Jefferson Physicians’ Foundation – Metairie
Mexican and Honduran consulates – New Orleans
NIVDP partners in Louisiana’s African American communities include:
100 Black Men of Metro Baton Rouge, Ltd. – Baton Rouge
Louisiana Center for Health Equity – Baton Rouge
Webster Parish Community Action – Minden
Grambling State University – Grambling
Map of Louisiana NIVDP Partners, including two health departments (in blue)
Image of Raised Hands Connect with Your Local Health Department
Is your organization interested in collaborating with a local health department? Start with these steps:
Contact your local immunization program manager (usually a health department position)—look up contact information
Learn about local activities by searching for a local immunization coalition
Los Angeles health department engages Hispanic communities
County of Los Angeles Public HealthThe Los Angeles County Department of Public Health (DPH), an NIVDP partner since 2012, encourages members of Hispanic communities to get annual flu vaccinations through cultivating community partnerships and producing public health resources designed for Hispanic audiences.
Sharing messages through trusted leaders is an important strategy to reach Hispanic communities, and Los Angeles County DPH has diligently engaged trusted leaders in predominantly Hispanic communities, like East Los Angeles, to share flu information. These leaders include organizations like White Memorial Medical Center; the county's Women, Infants, and Children (WIC) program; and Resurrection Parish.
Another outreach strategy is providing Spanish and other non-English materials that educate people about the benefits of flu immunization. Los Angeles County DPH shares Spanish language flu resources and messages through social media, traditional media, community events, and on their flu vaccination program website.
Our collaboration with the NIVDP helps the Los Angeles County Immunization Program reach a large audience of Angelenos and educates them about the health benefits of the flu vaccine. We identify trusted organizations and messengers in the community and ensure that each health message is accurate, timely, and culturally sensitive.

—Dr. Franklin D. Pratt, Los Angeles County Immunization Program Director
Image of Raised Hands Find Partners in Los Angeles and Beyond
Is your organization in the Los Angeles area? Visit the Los Angeles County DPH immunization program website to find out about becoming part of their ongoing collaboration.
To learn more about collaborating with partners in other areas, visit the NIVDP website.
Spanish language flu materials are available on CDC's website.
Chicago health department and partners create a successful model with Vaccinate Illinois Week
Vaccinate Illinois Week is a state-wide flu vaccination campaign launched by the Chicago Department of Public Health (CDPH) in 2011. This week is a locally branded version of National Influenza Vaccination Week (NIVW), which is a national awareness week that occurs annually in December. Each year, Vaccinate Illinois Week results in thousands of Chicago residents getting vaccinated. Since 2012, CDPH and NIVDP partners have collaborated to promote flu vaccination among Hispanic and African American communities during Vaccinate Illinois Week.
Vaccinate Illinois Week In 2013, the National Adult and Influenza Immunization Summit recognized CDPH with the National Immunization Community Campaign Award for the department’s efforts to address flu vaccination health disparities. Other state public health departments, including Texas Department of State Health Services and Nevada Department of Health and Human Services, have recognized the success of Vaccinate Illinois Week and implemented similar models in their own states.
The NIVDP has supported Chicago’s campaign by engaging African American and Hispanic partners, including Walgreens and EverThrive Illinois. The health department’s statewide campaign has influenced how other health jurisdictions across the country promote flu vaccination.
NIVDP partners who collaborate with CDPH for Vaccinate Illinois Week include:
Illinois Academy of Family Physicians
Blue Cross/Blue Shield
American Academy of Pediatrics, Illinois Chapter
EverThrive Illinois
Walgreens
Consulates of Mexico, Honduras, and El Salvador
Community clinics, including Humboldt Park Family Health Center and the Center on Halsted
For the past 4 years, these partners have engaged in a year-long effort to plan and coordinate activities, such as health fairs with flu vaccinations, held during Vaccinate Illinois Week.
Healthy Chicago "We believe it is important to support our community partners and recognize their successes," said Donna Feaster, R.N., B.S.N., Adult Immunization Program Coordinator, Chicago Department of Public Health Immunization Program.
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Upcoming Events
Across the country, NIVDP partners are preparing for the 2016–17 flu season. Join our national efforts this year.
National Influenza Vaccinations Week (NIVW) is December 4-10
The National Influenza Vaccination Disparities Partnership (NIVDP) comprises multi-sector partners who work to promote flu vaccination among underserved populations including African Americans, Hispanics, and American Indians/Alaska Natives. The partnership is supported by the Centers for Disease Control and Prevention (CDC).
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http://www.cdc.gov/flu