This Month's Bourbon Zeppelin Feature Article
A visit to the...

Notes from A Bourbon Lovers Dream Trip by Steve Akley
In late August, I went to the place where every bourbon fans wants to go: The Bourbon Trail in Kentucky. Even though there are more-and-more distilleries getting in the bourbon game, it’s still important to point out over 95% of all bourbon on the market was created in Kentucky. Going to the Bourbon Trail is not a matter of wanting to taste some free bourbon (though that is always a highlight), it’s about learning about the brands you love so much, seeing how it’s made and even meeting the people behind the brands.
For those of you not familiar with the Bourbon Trail, you could draw a triangle on a map of Kentucky, starting with Louisville on the northwest side go east to Lexington (78 miles), south to Loretto (67 miles), then back up to Louisville (57 miles) and all 9 distilleries would fit in the triangle. It’s just one of the amazing to think about how much of the bourbon produced in such a small section of the country.
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The Bermuda Triangle of Bourbon
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This wasn’t my first trip to the Bourbon Trail, but it had been more than a decade since my last visit. Clearly, I was overdue for this journey.
Being that I’m not only involved in this publication, but The Bourbon Show podcast as well, I thought it was important that I go to all of the distilleries. I scheduled a five day trip with my wife that would allow us to visit and tour all 9 distilleries on the Trail.
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We even picked up the official Bourbon Trail Passports that would be stamped at each distillery as we visited. If we were successful in our journey, we would even be able to stop at the Louisville Visitors Bureau on the way out of town and pick up a cool t-shirt featuring the bottles of all the distilleries on the tour recognizing the accomplishment of visiting all of them. I was on a mission. I knew there is no way I was going to be denied getting that shirt!
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I carefully mapped out our trip to ensure efficiency and planned on making our first stop of each day as a distillery opened. This ended up being a smart move as it turns out those are the least crowded tours of the day. In fact, on two of our stops my wife and I were the only two on the tour. You may be thinking this could either be incredibly awkward experience or it could be a chance to really get a personalized tour. I can assure you in both instances, for us, it was a highlight. We got a chance to ask all kinds of questions and felt like VIPs getting showed around by our very attentive guides.
For someone who isn’t a true bourbon fan, nine distilleries could be a bit much. At the highest level, they could look a little bit the same... you hear some history, you learn about the rules of what makes a bourbon, you see the process and you taste some samples at the end.
For the fan, though, there is so much more. A keen eye allows you to see the artistry that really separates the offerings from its competitors. You get to walk through the warehouses. With a barrel losing about 6% its first year to evaporation, what do you think that smells like? I’ll tell you what it smells like… heaven. I’m trying to convince my wife to age some barrels behind the couch in the living room. Not because I’m getting in the bourbon business. I just want the house to smell like that.
There is also all of these little tidbits you get here and there about company you are visiting as well as the industry. These we so interesting I would find myself with my phone out on every tour taking notes as I went.
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Introducing Bourbon Nuggets
It's amazing how much you learn with every tour. If you are a big time bourbon fan, it's probably not the big pieces of info that impress you, it's the little nuggets of information. Who has the biggest stills... the most warehouses... that kind of stuff. I was so inspired by these micro-facts, I decided to start a new piece here entitled Bourbon Nuggets. Whenver you see this symbol, you are getting a cool little tidbit of information about bourbon!
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I realize while many want to visit the Bourbon Trail, not everyone has the time or desire to get to all nine distilleries in one visit. While I enjoyed myself on each stop, there were some highlights. Here our four quick top picks that really stood out on my trip and are well worth the time and travel if you happen to be in the area.
Jim Beam – Jim Beam is the biggest name in bourbon and they also deliver the best tour. It’s all there. You get to see and experience the entire process. You sample some mash. You get to taste some white dog. They pour bourbon right from a barrel in front of you and then let you taste it. Afterwards, you get to try anything from their regular line (not limited releases) and get to keep the glass. It’s top notch the whole way!
Four Roses – While Four Roses isn’t the biggest name in bourbon, they have a great history and it was every bit as enjoyable visiting it in 2016 versus the last time I was there more than a decade before.
Maker’s Mark – Not only is this a great tour, afterwards you get one of the most unique hands on experiences in bourbon… you can hand dip your own bottle of bourbon in that unique red wax.
Town Branch – Town Branch was the distillery I knew least about going into the trip. It was the only one where I hadn’t tried their bourbon before the trip. While I wasn’t necessarily stoked about going before I got there, it turned out to be one of the best. We had an awesome tour guide (ask for Dell) which is always a great start. What I liked about it is the parent company of Town Branch also owns Lexington Brewing Company. This means get to see how their beer is made in addition to the distilled spirits. You also get to sample both beer and bourbon. They even took one of their products they have, a coffee/bourbon liqueur called the Bluegrass Sundown and made a mini cocktail with it.
All-in-all it was a fantastic trip. We had a great time and enjoyed everything the Bourbon Trail had to offer.
Most importantly, we scored that all-important t-shirt!
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A look at the sights and experiences from the Bourbon Trail: 1). Dumping bourbon from the barrel on the Beam tour 2). Evan Williams bottle mural at the Evan Williams Experience 3). The Booker Noe & Dot statue at Beam 4). Bulleit barrels stacked up 5). The Wild Turkey mural 6). Quality control samples lined up at Wild Turkey 7). The three stills at Woodford Reserve 8). Post-tour sampling at Maker's Mark 9). The Heaven Hill Bourbon Heritage Center 10). The Jim Beam statue outside of the Jim Bam Stillhouse 11). An advertisement on the wall at Maker's Mark that show beer with the red wax and the phrase "Never Happen" 12). Amy and Steve Akley wear their shirts after completing the trail
The name Kentucky Bourbon Trail® and its logo are trademarks of the Kentucky Distillers’ Association.
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In this issue...
This magazine written for bourbon by bourbon fans just keeps getting better! We've got two fantastic new columnists this month:
We kick off one of our new columns with Greg Schneider who is writing about value bourbons priced under $17. Also joining us starting this month is the Bourbon Sipper with a column called Off the Bourbon Trail. She lives in Louisville and is going to hit all of the great things to see in Bourbon Country. She kicks it off this month with a visit to the Bourbon Festival held last month Bardstown, Kentucky.
We have so much original content, fun and contests, I'm going to just get out of your way here and let you get to reading.
I hope you enjoy reading this issue as much as the BZ team had putting it together for you!

Editor-in-Chief
Bourbon Zeppelin
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Reviews of Unique Bourbon Offerings by Steve and Four Bourbon Zeppelin Team Members
This month we take a look at:
Booker's
Blue Grass Batch
A cornerstone of Bourbon Zeppelin are the Steve + 4 Reviews. In this regular feature, Steve and four of the B.Z. team members will rate and score a bourbon. Knowing that there is something intrinsically wrong with any scoring system, BZ attempts to smooth out the human factor in three ways:
1). Right out of the gate, having five evaluators automatically adds legitimacy to this type of system which is typically completed by one person.
2). Steve + 4 helps remove personal bias by tossing the top and bottom scores, leaving only the three scores in the middle as the ones that count.
3). The three scores that are left are then averaged giving us the final score for the monthly selection.
All final scores are tallied and kept at the bottom of BZ allowing us to have a growing comparative database.
Let's see how this month's selection fared:
Reviewer #1
Steve Akley - 78.5
Notes:
Aroma - Light on the nose with hints of pecan and chocolate candy
Taste - Light apricot and chocolate candy with a sting that delays but then comes on quickly
Final Evaluation - Not much in the area of wood with this one. The flavor profile just wasn't complex enough for me versus the offer offerings.
Reviewer #2
Alice Seim - 78.0
Notes:
Aroma - Toasted oak, corn and vanilla.
Taste - Toasted oak, corn, vanilla, rye and apricot.
Final Evaluation - Sweet and a little spicy. As with the other Booker’s Bourbons in this series, this high proof is in my opinion best served on the rocks. Not that this is a problem as a little goes a long way. I would definitely pick this up over other bottles in the $60 range.
Reviewer #3
Robin Ricca - 73.0
Notes:
Aroma - Brown sugar, caramel, butter and vanilla
Taste - Caramel, spice, butter and toffee
Final Evaluation - This is a fairly well-balanced bourbon. Butter and caramel on the nose and also on the palate. There is an underlying burn to end but it isn't overwhelming. A decent bourbon at a decent price.
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Tossed Reviews
High
Evan Haskill - 91.0
Notes:
Aroma - Sweet buttery caramel and vanilla, sweet corn and spicy, earthy tobacco
Taste - Pleasant leather and tobacco with licorice and black pepper
Final Evaluation - Sweet, but not too sweet. Punchy but pleasant. A nose to die for.
Low
Kate & Kris Kettner - 62.5
Notes:
Aroma - Honey, vanilla, toasted oak, herbal tea, citrus lemon, grass
Taste - Lemon, brown sugar, green tea, vanilla, almond, acidic, tannins, licorice
Final Evaluation - Overall, we liked this bourbon more than our scores show. In relation to the others, they are much better, but that doesn't make this a bad bourbon, just different.
Combined Score
The final score for Booker's Blue Grass Batch is...
76.5

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The Bouron Lifestyle
This month, the Bourbon Lifestyle section is dedicated to a couple of cocktails and an awesome recipe for the grill.
Basil Hayden’s® Summer’s End Sazerac
By Brittini Rae Peterson
INGREDIENTS:
2 parts Basil Hayden’s® Bourbon
1/2 part Cajun Spice Syrup*
5 dashes Peychaud’s® Bitters
2 dashes Angostrua® Bitters
Lemon Zest
Sprig of Thyme
METHOD:
1. Combine all ingredients into a mixing glass with ice.
2. Stir until well chilled and strain into a cocktail glass.
3. Garnish with the zest of a lemon and a sprig of thyme.
*Cajun Spice Syrup
INGREDIENTS:
1 part Water
1 part Sugar
1 tbsp. Cajun Spice
METHOD:
1. Combine all ingredients in a saucepan and warm.
2. Stir until sugar and Cajun Spice are fully dissolved into the water.
3. Strain into an empty container and set aside.
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Knob Creek® Smoke & Char
By Celebrity Chef Michael Symon
INGREDIENTS:
2 parts Knob Creek® Smoked Maple Bourbon
½ part Fresh Lemon Juice
¼ part Demerara Syrup
2 slices of Charred Peaches
4 large Basil Leaves
METHOD:
1. Char peaches slices on grill until nice grill marks appear.
2. Muddle charred peach slices with basil leaves and set aside.
3. Add Knob Creek® Smoked Maple, fresh lemon juice, Demerara syrup and muddled peach and basil mixture to a cocktail shaker with ice.
4. Shake and strain over fresh ice in a rocks glass.

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Knob Creek® Single Barrel Reserve Bourbon Smoked Shortribs
By Celebrity Chef Michael Symon
INGREDIENTS:
1 part Knob Creek® Single Barrel Reserve Bourbon
6, 4-5” Long Beef Shortribs
¼ cup Kosher Salt
¼ cup Brown Sugar
3 cups Warm Water
1 Orange Peel
1 tablespoon Black Peppercorns
1 tablespoon Whole Coriander
2 Bay Leaves
2 Sprigs Rosemary
Olive Oil
Freshly Ground Black Pepper
Apple Wood Chips For Smoking
METHOD:
1. In a mixing bowl, whisk the salt and sugar in to the warm water until they dissolve.
2. Whisk in the Knob Creek® Single Barrel Reserve Bourbon, orange peel, peppercorns, coriander, bay leaves and rosemary.
3. Submerge the shortribs in to the brine, making sure they are fully covered.
4. Refrigerate and brine overnight.
5. The next day, remove the shortribs from the brine and pat them dry.
6. Discard the brine.
7. Lightly season all of the ribs with salt and freshly ground black pepper and drizzle with a bit of olive oil.
8. Preheat your grill to medium high heat, piling the charcoal on only one side.
9. When the charcoal is burning hot, add a handful of woodchips on top and place the shortribs bone side down on the non-charcoal side of the grill.
10. Put the lid down and smoke for about 45 minutes.
11. After 45 minutes, add another handful of woodchips, put the lid back down and cook for another 1 ½ to 2 hours.
12. Check the ribs after an hour. The temp should reach about 180 degrees.
13. When the ribs are just about cooked through, flip them over to the hot side of the grill for a few minutes.
14. Remove to a platter and serve.
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News About Bourbon the B.Z. Team has Heard
Fred Noe recently launched the Jim Beam Apple Watch on the Jim Beam YouTube Channel. This stylish time piece-looking device is actually a collapsible shot glass. The tongue-in-cheek video, which is meant to be a parody of the real Apple Watch, has some good lines about the band being green since "some apples are" and a dial that does nothing.
The Jim Beam Apple Watch - 1st Generation
Here is the shotglass fully telescoped!
You can check out the video here, but alas the Jim Beam Apple Watch sold out in three hours online (at a retail price of $17.99). With the holiday season coming it may come back, though, since this is noted as the "first generation."
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Win a Trip to the 2016 World Series
Evan Williams is offering a chance to win 4 tickets and an all expenses paid trip to the World Series. You simply fill out a form on their website (click here) to enter. You have until October 14 to get registered.
Who doesn't love a little trivia about their favorite distilled spirit?
What brand of bourbon was said to the favorite of Ulysses S. Grant.
Hint, it's still in production today.
The answer is below at the bottom of this issue (under Hasse Berg's column).
The Bourbon Virgin Tries...
Deceptivus Bourbon
by
Cadeé Distillery
(85 proof)
Oh ouch. This burned a lot more than the last month's sample. At this moment, my chest feels like there is a massive forest fire occurring inside! But... after about ten seconds I am completely fine.
I think that's how this bourbon got part of its name. A little deceptive at the beginning, making me think I was going to burn from the inside out and then magically I was ok!
This could be a new addition to my morning caramel frappuccino from Starbucks. Can you imagine...silky caramel coffee with cloud soft whipped cream and a touch of Cadeé Deceptivus bourbon?
Ahhhh, heaven in a cup.
I feel like it would be a better way to start the day, especially Mondays. I'm telling ya, it would definitely wake my butt up!
Friend,! I think I'm much closer to starting my own bourbon hoard! 👍
Wait...
Did the Bourbon Virgin actually like a real bourbon? Whoa! Whoa!!

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