FOLD of the week #359

Invitation with Sculptural, Layered Die-Cut Panels

What if every panel of your brochure took on a wavy, irregular shape? What would it do to the opening experience? Well, our friends at Standard Press in Atlanta built an event invitation around this concept, and the result is really eye-catching and fun. Designed as a teaser for their yearly "Discover" Print and Paper Show event, Standard Press designed a unique experience for the recipient, using creative layered shapes and pops of high gloss UV coating to create an irresistibly visual and textural invitation. Enjoy!

FOLD of the week #359 Project Credits & Specs

Folding Style: 6-Panel Modified Iron Cross
Design and Production: Standard Press, Atlanta, GA
Paper: 120# Gloss Text
Dimensions: 7" x 7" folded; 13.13" x 14.63" flat
Notes: Printed 5-color with flood gloss UV coating and spot dull UV coating. Die-cut, score, hand fold and insert into clear envelopes for mailing. 2,500 qty
Budget Rating: Low – Moderate

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