My Mango Weekly Roundup - the latest forecasts and market news
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13 December 2016
Hi <<First Name>>,

Welcome to the latest edition of AMIA’s My Mango, your weekly roundup of the latest industry forecasts, wholesale prices and marketing activities, delivered to your inbox every Tuesday throughout the season.

From the team at AMIA.

Crop Forecast

As the season progresses in each region, the timing of harvest for each variety and weekly volume estimates will be adjusted. Please check the updated forecast and crop flow tables as they are released. 

Click to view crop forecast online

Regional Reports

 

Darwin and Katherine

Darwin harvest has come to an end, with very light volumes of Calypso and late season varieties dispatched last week.
                                                                                           
Harvest in Katherine/Mataranka is nearing completion for some varieties, however good volumes of Calypso are still being dispatched.
 

Kununurra

Only very light volumes of mangoes are being harvested and dispatched.  
 

Burdekin and Bowen

Harvest is continuing with solid volumes being dispatched.  Harvest should continue through to the Christmas week for many growers.
 

Mareeba and Dimbulah

Small volumes of Kensington Pride have been dispatched, mainly from the Dimbulah area. Some spot picking around Mareeba is starting to occur.  Volumes will build next week and into the New Year.  


South East and Central Queensland

Growers in this region continue to provide mixed reports on yields, but both Kensington Pride and R2E2 crops are well down on recent seasons.  Other varieties crops are holding up at his stage.
 
The AMIA team will add to these regional descriptions as more information becomes available.

Crop Flow

Last week’s dispatched tray volumes from Darwin/Katherine, Bowen/Burdekin and Mareeba/Dimbulah: 544,700 trays.

Mango Industry Standards


Our industry standards for dry matter and brix for key varieties are in the table below.
 
Variety Dry Matter Brix
KP 15% 14°
Calypso 15% 14°
Honey Gold 15% 14°
R2E2 13% 12°

Weekly Wholesale Prices


The following prices offer a snapshot of the main varieties of mangoes being sold in Brisbane, Sydney, Melbourne and Adelaide markets over the past week. The prices below are based on a standard tray* unless otherwise indicated. To view the complete price data for last week, or view daily prices, please click here.

*7kg

Mangoes in the News

Mangoes were in the news again on Sunday night with Channel 7 focusing on supply through Christmas and the New Year. It was run on the Channel 7 News in eastern States.

To see the story click here.

Cold Yanks Hungry for Aussie Mangoes

  
It’s almost Christmas and that means winter for our neighbours in the North. As Australian Mangoes continue to roll on to the shelves of high end retailers here in the USA, American consumers are showing a real appetite for the taste of Aussie Summer.
 
Across the weekend targeted stores in Los Angeles featured large luscious displays of R2E2’s from the Manbulloo orchard in Horseshoe Lagoon. These mangoes looked fresh and vibrant and were packed with that juicy, sweet mango flavour that’s unique to Australia. 
 
I was delighted to see mangoes that were retailing for $7 each being purchased in multiples and even by the tray, with one man purchasing three trays after trying Australia’s favourite fruit for the first time!
 
I couldn’t resist and purchased several trays myself as “thank you” gifts for people who have been very generous with their hospitality. Without exception, everywhere I’ve taken them, our American friends have fallen in love with the flavour of Australian Mangoes, “amazing”, “delicious”, “stunning”, “awesome”, “incredible”, “sensational”, and so it goes... and then there was Kylie, the vibrant, singing & dancing 10 year old who promptly announced on arrival, “I so don’t eat mangoes!”. Within minutes of watching everyone joyously devouring the glistening orange hedgehogs, she dived in, gave it her best shot, and was totally hooked, spending the rest of the night sucking mango seeds over the kitchen sink! Sound familiar?
 
For more information about our export program to the USA and ASIA please contact Treena Welch, AMIA Marketing Manager on 0417 001 253.

Marketing

 

PR

In the past two weeks, the press office has seen lots of recipe and seasonal coverage in the lead-up to Christmas and the festive season! Mango recipes and health tips were shared across Australia's leading glossy magazines such as Take 5, New Idea, Marie Clarie, The Australian Women's Weekly, That's Life, OK!, Diabetic Living, Better Homes & Gardens, and Yours, whilst Good Health published five of our own recipes in a beautiful mango feature! 

On TV, WIN broadcast a story on the beginning of the harvest in Far North Queensland, whilst ABC radio discussed AMIA's production numbers update and an innovation piece regarding three new mango varieties currently being released for commercial evaluation across the nation.
 

MANGO MESS-TIVAL


In case you missed the Weekend Today weather crosses during last weekend's Mango Mess-tival at North Bondi, you can watch the clips using the links below! 

Cross #1 

Cross #2

Cross #3

Cross #4

Cross #5

Cross #6

SOCIAL 

On social media, the Facebook page has seen a strong response to the recipe video for mango
ice-cream sundae and the Bowen harvest tile, with a combined reach of 119,385 people, receiving 1654 likes, 102 comments and 142 shares! 

This week, more digital influencers will be receiving festive gifts containing everything they need to create mango-filled dishes for Christmas feasts, so keep your eyes out on Instagram for more summery mango recipes in the coming weeks! 

Visit Aussie Mangoes on Facebook or Instagram for more.

For more information, please contact Elisa King, Marketing Manager at Horticulture Innovation Australia on: (02) 8295 2332 or elisa.king@horticulture.com.au.

Contact AMIA

Robert Gray
Chief Executive Officer
0418 737 861
ceo@mangoes.net.au

Trevor Dunmall
Industry Development Manager
0400 808 689
idm@mangoes.net.au

Treena Welch
Marketing Manager
0417 001 253
marketing@
mangoes.net.au


Jessica Mitchell
Supply and Communications Manager
0458 803 220
com@mangoes.net.au

Office Address: 
Office 2, The Fresh Centre Ground Floor
385 Sherwood Road, Rocklea QLD

Postal Address: 
PO Box 376, Brisbane Market QLD 4106

Office Contact 
Phone: 07 3278 3755
Fax: 07 3278 4761
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My Mango is published using mango grower levies which are matched
by the Australian Government through Horticulture Innovation Australia Limited.

Copyright © 2016 Australian Mango Industry Association, All rights reserved.


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