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Latest Opportunities for your Business
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Promote your 2017 events, activities and special offers for free!
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We are keen to promote your events, activities and special offers throughout 2017, so please keep us posted with what you have going on. If you want to be featured on our website, in social media and be considered for inclusion in our forthcoming press releases, please fill out our event form and ensure that both Emma and Flo are kept up to date.
Don't forget to use #timeforwiltshire when using Twitter, Facebook or Instagram as this ensures we see your posts and push them further via our followers.
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What VisitWiltshire has been up to...
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We have put together a summary of activity and achievements throughout 2016, which was issued recently as our Annual Marketing Update. Just in case you missed it please take a moment to read by clicking below.
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All new 2017 VisitWiltshire printed publications are now available
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Digital copies of our three main publications for 2017 – the Visitor Guide, Visitor Map and Travel Trade Guide – are now available to download from our website here.
- The Visitor Guide is targeted mainly at staying visitors, giving them compelling reasons to choose Wiltshire. 50,000 copies will be distributed via Information Centres around the UK, at exhibitions, at selected in-store outlets and to named individuals via a lead generation campaign.
- The Visitor Map is targeted mainly at day visitors. 200,000 copies will be distributed via information centres around the UK, exhibitions at home and abroad, selected accommodation, attractions, in-store outlets, Park & Ride sites and service stations, and the London People at Work network.
- All the information in the Travel Trade Guide has been compiled specifically with groups in mind. 8,000 copies will be distributed via a mailshot to contacts on our database, at exhibitions at home and overseas, and to named individuals responding to our annual groups marketing campaign.
If you would like bulk supplies, please contact Jenny as these will need to be ordered via Take One Media.
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Our Cities campaign has recently been launched and the campaign page with the leaflet can be seen here. Results from this campaign will reported in due course.
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We have put together a 2017 PR Matrix (planned schedule) for consumer press releases (issued prior to school holidays), corporate press releases and town press releases. If you want to find out more or submit information for consideration please contact Flo.
We have recently issued a Valentine's Press Release - Romantic things to do in Wiltshire this Valentine's Day.
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Partner Meetings & Training Events
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Salisbury Networking Meeting
Thursday 26 January
2.30pm - 4pm
Great West Way Meeting
Friday 27 January
11am - 12.30pm
Corsham
For 2017 we will be running a series of free, themed networking events around the county, open to all partners, to include PR, Quality, Training etc. The first of these is:
Social Media and Working with Bloggers, with professional blogger Heather Cowper
(full but waiting list in place)
Tuesday 31 January
2.30pm – 4.30pm
Bradford on Avon
Please look out for more details of other dates in future editions, and contact Theresa if you are interested in attending the above.
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Hotel predictions and trends for 2017
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Destination Research have published their Hotel Trends: 7 things we'll see in 2017. These include increased occupancy, smarter staffing, done deals, bold design, bespoke loyalty, the year of storytelling and the rise of the themed afternoon tea. Find out more here.
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Stonehenge A303 road public consultation
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You may be aware that Highways England has been investigating options for improving the 7.5 mile section of the A303 between Amesbury and Berwick Down past Stonehenge. The public consultation is now open until 5 March 2017 for people to submit their views on the proposals. Please click here to have your say!
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South West Tourism Awards and Conference
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South West Tourism Awards 2016/2017 - The awards celebration dinner will take place on 2 February at Ashton Gate Stadium, Bristol. Further information on format, venue and speakers can be found here.
West Country Tourism Conference – This conference will take place at Westpoint, Exeter on 8 - 9 February. The programme and further information can be found here.
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New VisitWiltshire Partners
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We would like to welcome the following new VisitWiltshire partners:
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Just in case you missed it!
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- Great West Way Update - including the press release, case studies and project summary.
- VisitBritain/VisitEngland News - Positive growth forecast for inbound tourism to the UK in 2017.
- Feature in South West England Travel Trade E-newsletter - to over 700 international, (predominately German) subscribers. Distributed post ITB in March. Only £300 plus VAT to feature your business with 100 words and an image. Contact Flo to book.
- Digital Opportunities are available for 2017. Contact Emma for further information or to book
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