Copy
'Customer Experience isn’t simply the quality and arrangement of assets. It’s their orchestration'.
View this email in your browser

In a "Post-Truth" World, What Are The Ingredients of Success?

September 19, 2010

Welcome to the POSITIVE Customer Experience 2017!

 

Welcome to this new-look issue of my newsletter. I hope 2017 has begun positively for you! I'd like to offer a particularly warm welcome to our new subscribers. Please do let me know what you think of the newsletter, and feel free to share it with colleagues who might find it useful.

If ever there was a time when good communication in business is needed, it is now.

The speed at which false news and misunderstandings can spread and cause untold damage in small and large organisations is frightening: just watch the news if you don’t believe me, and note the impact of Donald Trump and his use of Twitter to get his messages across. 

In the age of emails and social media, information is everywhere. But communication is nothing if the message is not received as you expect it. As George Bernard Shaw put it:

"The single biggest problem in communication is the illusion that it has taken place.”

For evidence that effective communication has never been more challenging to achieve, look no further than the 2016 Edelman Trust Barometer, which shows that just 28 per cent of Britons say they trust business leaders – and 59% would prefer a computer algorithm chose news for them than a human editor!

There is hope, however: if you understand your own personality and communication style, then you can learn to analyse how other people communicate, how they work, and how to get the best out of them.

I'm delighted to be collaborating with award-winning chef and trainer Christopher Trotter to create a powerful, non-competitive, collaborative workshop, called Ingredients of Success: where teams cook together as they build mutual understanding and cohesion. As a result, the benefits are seen in team collaboration, problem-solving and of course productivity.

During the one-day workshop, teams will learn a new, fun and easy-to-use communication tool – then apply it in the practical cooking tasks. At the end of the day teams will be able to reflect on workplace challenges with a new perspective and cohesion as they enjoy the results of their efforts in the kitchen.

As one previous client remarked: “Christopher, what did you do to them? You have inspired my team”. Another commented:

"It’s an inspired idea to use cooking as a vehicle to strengthen a team, the atmosphere in the office has changed dramatically since your sessions”

The workshops will take place in a purpose-designed venue, set in the beautiful, accessible, Fife countryside - the Falkland Centre for Stewardship. Dates in March and April 2017 are currently available.

If you’d like to find out how Ingredients of Success could help transform your team’s cohesion, communication and productivity, simply click here. Alternatively, email stephen@stephenspencerassociates.com, or call +44 (0)7921 812253 today.

As Henry Ford said:

"Coming Together Is A Beginning; Keeping Together Is Progress; Working Together Is Success." 

In 2017, working together, through shared goals and genuine communication, will surely be the Ingredients of Success.

All the Fun of the Spring Fair


For the past six months, I've been working with a high-end, giftware manufacturing company to orchestrate a customer-focused, contemporary approach to a fast-changing and demanding marketplace.

Established as Revival Arts of Bath in 1988, after an in-depth review of the company's assets and opportunities, we rebranded as the Modern Souvenir Company, to reinvent the traditional souvenir for today's discerning customer - "the modern traveller".

If you're in design-led, home and gift retail, we look forward to welcoming you to our stand at the Spring Fair, NEC, Birmingham, 5-9 February - completely redesigned to reflect the hallway of the "modern traveller's home."

Why Modern Souvenir Company? 

Our culturally inspired gifts and home accents create standout impact in any home. They embody classical history and provenance while following the latest design trends and styles.  Every design includes unique artistry, authenticity, blended with a gentle element of fun and wit. Each piece is handmade in Britain to the highest quality.

It's been a fascinating journey so far - find out why we call it "travelling with the beast"! - and discover some beautiful products in Hall 6, Stand 6M03.
 

REGISTER HERE NOW FOR FREE! >

Managing Customer Experience in the Networked Age

...just happens to be the title of my first eBook! 


Written as every organisation's guide to the trends, the challenges and the opportunities of an increasingly unpredictable world, the book takes its title from a comment by LinkedIn co-founder Reid Hoffman: “We’re in the early stages of transitioning from the Information Age to the Networked Age”. The book explains how organisations should think about the future, and use these insights to maximise engagement with, and value from, customers and stakeholders.

In today’s turbulent world, customers’ ability to share with, and discover the opinions of, those they trust – their networks – is at an all-time high.

The book answers the questions:

  • How has the Information Age changed the way our customers think, feel and behave?
  • What is the Networked Age, and how can we prepare to thrive in it?
  • What are the key future trends that will drive customer behaviour?
  • What is Customer Experience, and how will it work in the Networked Age?
  • How should we assimilate the trends into a future-proofed, Customer Experience model?

It will also introduce, and equip the reader to implement, the STARS model of a customer-centric organisation.

I hope to have some "review copies" available soon - so if you'd like to read and review it, please contact me. If you can't wait however, you can download the book here (or click on the image).

Either way, I hope you will find the book useful. Do share this information, and do let me know what you think of the book!

     

ABOUT STEPHEN SPENCER


'Customer Experience isn’t simply the quality and arrangement of assets. It’s their orchestration'.

I help organisations orchestrate their assets so that everyone and everything plays to their full potential.

Please click on the image to find out more.
     

UPCOMING EVENTS

Insights from the Experts
Experience Oxfordshire
1st March 2017, Jury's Inn, Oxford

Follow Me on Twitter
Follow me on Facebook
Follow me on Instagram
Website & Blog
Email
Copyright © 2017 Stephen Spencer + Associates, All rights reserved.


Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.

Email Marketing Powered by Mailchimp