DIGITAL TRANSFORMATION
3 questions to ask when you budget for voice tech
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Have we hit peak ‘voice summit’? Executives and innovators are rapidly educating themselves on what is near-term possible when it comes to voice technology, and the emerging crop of conferences dedicated to conversational interfaces is evidence of their enthusiasm.
On Tuesday, Luminary Labs CEO Sara Holoubek will speak at Modev’s Voice Summit, which bills itself as “the largest voice tech event of the year.” Sara will join Amazon’s Dario Rivera, Merck’s Robert Dribbon, and Wellpepper’s Anne Weiler to discuss the art of the possible for voice tech in health. We’re also supporting the planning of the Voice.Health Summit, in conjunction with the Connected Health Conference in October.
Voice is a new digital frontier, and in many ways, it’s still very early. It’s easy to forget that voice isn’t just one technology — it’s the three-way intersection of IoT (devices), AI (services), and UX (interactions).
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As Sara pointed out on LinkedIn earlier this week, voice tech isn’t perfect yet, but we’re going to get there. As with any digital disruption, organizations in every industry are quickly getting up to speed on the near-term and long-term applications. As you plan for 2019, ask yourself:
- What is the problem you’re trying to solve? To avoid shiny object syndrome, start with a real problem. Then develop a hypothesis for how voice might address that challenge.
- What is near-term possible? Engage your team in understanding what’s possible now and what the long-term applications might look like. Conferences like the Voice Summit and Voice.Health are a good way to find out what’s already out there and what other organizations are working on.
- How can you test in a low-risk environment and build internal expertise? Create a small-scale proof of concept that will help you develop the competency while making a long-range business case.
We’re always up for a conversation about what you’re thinking and what you have planned. If you’ll be an upcoming conference, let us know — or email us at hello@luminary-labs.com if we can be of service.
Photo by Piotr Cichosz on Unsplash
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Our friends at Onboard Health are connecting diverse talent with health innovators — learn more about the platform, post a job opening, and join the community.
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And we’re hiring in New York! Please help us connect with an office manager — someone with high attention to detail and, ideally, experience performing light bookkeeping tasks.
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Email Jessica Hibbard, managing editor: editor@luminary-labs.com.
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