Marley is introducing a Minimum Advertised Price (MAP) policy that is effective August 1, 2018.  It will initially cover several products sold in the United States and Canada.  They will not start issuing violation notifications until September 1, 2018 in order to give customers time to adjust advertising to comply with the MAP policy.

The MAP policy will help to improve the consistency of advertised pricing across all channels and ensure that advertising vehicles reflect the true value of Marley products.  The policy defines the lowest prices that a reseller can advertise the Marley products without violating the policy.  The policy applies to all advertisements of the Marley products in any and all media.  Marley has engaged a monitoring firm to help them identify violations and ensure the consistent enforcement of this policy.