Find out what separates the pros from the amateurs when it comes to making amazing videos and micro films.
HeyFriend,
Producing half-decent videos takes time. Sometimes lots of time.
I've been re-reminded of that this past month while working on the 7 Superpowers series.
Even after five years of consistently making videos, some of them very complex, creating a useful and enjoyable video series has taken A LOT of effort. And a lot of time.
I could have pushed myself to just crank some videos out.
But when it comes to editing, taking your time is worth it.
First because you're less likely to hurt yourself.
Hello carpal tunnel syndrome, nice to meet you. Yeah, you don't want that.
And second, because your videos will last longer.
Yes, sure, videos don't physically fall apart. But the more time and effort you put into an edit in the first place, the longer the video will feel relevant. A more careful edit will usually be a more classic and timeless edit. And invariably will be something you feel proud of for longer.
Some of my early videos make me cringe.
I'm just a way better shooter and editor now. But its also because in some of my earlier videos I didn't put enough time into the thought process, the pre-production, and the edit.
Sure, you can definitely do it quickly.
And sometimes a video just comes out fast, and you like it exactly as it is. But in general, going slow. Being relatively methodical. Getting inspiration, and then trying things out. Following your excitement. These things all take time. But will all result in greater learning, greater innovation, and a better video.
So todays piece of advice is: Take your time! You've got lots of it. No need to rush.