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SEPTEMBER 2018
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The latest research and industry insights from the
UF College of Journalism and Communications
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The Science of What
Makes People Care
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Effective communication is not simply about getting your message out. It requires you to strategically tap into what shapes people’s feelings and values. Ann Christiano, Frank Karel Chair in Public Interest Communications and director of the Center for Public Interest Communications, and Annie Neimand, research director for the Center for Public Interest Communications, share social science that will help you connect your work to what people care most about. Featured as the cover story for the Fall 2018 issue of Stanford Social Innovation Review.
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Can the Caring Middle
Save the Environment?
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The Caring Middle is the supermajority – too often, the silent majority – of Americans who care deeply about the environment. Given the increasing numbers of Americans whose lives will be affected by climate change, this movement of the pendulum from anti-environment extreme to Caring Middle looks likely to continue beyond the midterm elections, argues Cynthia Barnett, environmental journalist in residence, in a piece published in the Los Angeles Times.
Read more.
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"Not Throwing Away My Shot," at Protecting Anonymous Speech
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In an article published by the Orlando Sentinel, Austin Vining, PhD student and graduate research fellow with the Marion B. Brechner First Amendment Project, uses the words from The Federalist Papers to explore whether anonymous speech should be protected under the First Amendment.
Read more.
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Overcoming Vaccination Myths Through Prenatal Visits
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Pregnant women often get medical information from social media and websites, many of which contain misleading and false information about vaccination. Could OB-GYNs help educate them better? Amanda Sams Bradshaw, PhD student in the Department of Advertising, explores this question in a new piece published in The Conversation.
Read More.
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CJC Research News
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Clay Calvert, director of the Marion B. Brechner First Amendment Project, comments on CBS Corp.'s controversial subpoena to PR firm, and on rapper free speech appeal for threatening police song.
Frank LoMonte, director of the Brechner Center for Freedom of Information, on civic engagement to protect student journalists’ rights, the effect of freedom of information laws and transparency and public records access priorities.
Tim Sorel, associate professor in the Department of Telecommunication, documentary airs in Poland, 42nd country to show film.
Jon Morris, professor in the Department of Advertising, co-authors research paper on eye tracking research and emotional response.
Spiro Kiousis, executive associate dean and professor in the Department of Public Relations, is co-author and co-editor of new book on image, reputation, brand and identity.
Sylvia Chan-Olmsted, professor in the Department of Telecommunications, co-authors American Marketing Association winning research paper.
Andrew Selepak, director of the online Master’s Program in Social Media, comments on sports video games, artificial intelligence and social media investment, and electronic device safety, social media and trust in journalism.
Elizabeth Flood-Grady, STEM Translational Communication Center postdoctoral research associate, conducts webinar on using social media for clinical study recruitment.
CJC faculty and students publish paper on empowering elderly patients to voice health concerns.
Ann Christiano, Frank Karel Chair in Public Interest Communications and director of the Center for Public Interest Communications, and Annie Neimand, research director for the Center for Public Interest Communications, discuss approaches to address social determinants.
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