Integral Design, Railway Children and Crying at the Movies | Ideafarms' Newsletter September 2018

Namaste <<First Name>>,

During a talk on Design Thinking, Khoi Vinh asked his audience of designers:

"How many of you have been able to successfully explain what you do to your mom?"

"That question always incites chuckles. The humor comes from love of course, because we imagine they’ll never understand. But when we settle for that circumstance, when we accept it without contest, we’re effectively abdicating our responsibility to explain design to the world at large—not just a responsibility but an opportunity to do so."

LUNAR's Jeff Smith and Ideafarms' Sunil Malhotra set out to bridge this gap in understanding design and design thinking through their integral design framework. Read more about it, along with: how a non-profit is applying design thinking; and how crying and business are related in todays' issue.

--
Cheers
Team Ideafarms

NEWS

From Design Thinking to Integral Design

In their article, A Bridge Not Too Far (Industrial Designers Society of America’s (IDSA) Innovation Magazine, Summer 2018 issue), Jeff Smith and Sunil Malhotra propose a new framework for understanding the discipline of design.

BRAGGING RIGHTS

What people are saying about Ideafarms' Design Thinking Workshop

"Kudos to the Ideafarms team for an excellent day, which was, to my mind, articulated and delivered to perfection and well paced. A take away is that Empathy can be researched. There lies the thinking to design and innovate which is what the workshop achieved for me. A very immersive day."

— Anand Sundaresan
Former Head, HCL Learning

Check out Ideafarms' design thinking practice >>

FROM THE BLOG

When Children Speak

In episode 2 of Design Talks, Dunu Roy, director of Hazards Centre, talks about the legal crossfire that railway children are caught in, and reveals how they are bringing forward the stories of children across India - through empathy and technology.
Hear the podcast >>

Ever cried at the movies? Now harness that for business

If we can cry with fictitious characters, then why not with real consumers?
Cry me a river - and make a business case out of it >>

From flood relief to child rights - if there's a cause that you wish to help out with, here's a curated list of organisations, with details on how you can help out.

Ideafarms is a continuing experiment in business model innovation with a clear focus on the human side of technology consumption. Read more >>

Like what we do? Join us!
We're always happy to partner with people and organisations. Write to us at its.magic@ideafarms.com, or simply hit reply to this mail.