New Articles

What Could an Intelligent Assistant Do for You? A Diary Study of User Needs

There are big gaps between what users need to do, what they actually do, and what is possible to do with today’s intelligent assistants. (19 min. to read)

Microinteractions in User Experience

Microinteractions convey system status, support error prevention, and communicate brand. They are initiated by a trigger, are single-purpose, and can make the experience engaging. (9 min. to read)

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New Videos

Jobs-to-Be-Done vs. Personas

Jobs-to-be-done and personas are tools that identify user needs and attitudes. Each tool focuses on different aspects of the use experience and are compatible. (3 min. video)

Exciting Times Ahead for UX

New technologies such as autonomous cars, Artificial Intelligence (AI), and Augmented Reality (AR) mean exciting challenges for UX to solve, according to Don Norman. (3 min. video)

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UX Conference

• New York City: October 20–26
• London: November 3–9
• Las Vegas: December 1–7
• Hong Kong: January 21–25, 2019
• Los Angeles: February 24 – March 1

Full event program describing all full-day UX training courses.

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Online Seminars

• From Crazy Idea to Innovation: Getting Ideas Out of Your Head and into the Market (November 1) NEW

See list of all online seminars, including on-demand courses.

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