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The Macadamia Review - Issue 50 - December 2018
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HOT NEW FLAVOURED MACADAMIA PRODUCT FILLS KERNEL INNOVATION GAP IN CHINA

China is the market that producers globally aspire to get a piece of. Yet for a country that offers so much opportunity, it’s curious that when it comes to macadamia innovation, there are surprisingly few examples to draw on. An Australian macadamia producer is changing that, with the recent launch of two new flavoured macadamia products, in collaboration with a major Chinese snack retailer. In our exclusive interview, we go behind the scenes of this exciting innovation and discover how the development process unfolded, some of the challenges along the way and why now is the perfect time to introduce this product to Chinese consumers. Don’t miss this fascinating innovation story – read it here.

INNOVATIVE THINKING DRIVING CONSISTENT AUSTRALIAN PRODUCTION GROWTH

Industry representatives from across the supply chain recently descended on Queensland’s Gold Coast to connect, share and learn at the 2018 Australian Macadamia industry conference. Australia’s industry is at a pivotal point as production rises from both our own crop, and those of other origins. As the world leader in production and marketing of our product, it’s a dynamic and opportunity-laden time. This year’s conference showed that the scale of innovative thinking in our industry has never been more impressive. Productivity and efficiency driven by technology are poised to dominate our future, with this investment set to deliver more consistent, high quality and reliable supply, and positioning us to capitalise on the opportunities that rising global production will bring. We’ve collated some of the highlights from this year’s program, including farms of the future, how we’re hitting the innovation sweetspot, advances in sustainability, taking quality to new heights, and the latest from China. Learn more here.

AUSTRALIAN MACADAMIAS ACHIEVE PERFECT SCORE AGAIN IN LATEST NATIONAL RESIDUE SURVEY

We’re delighted to report that our industry has been awarded 100% compliance in the 2017-18 National Residue Survey (NRS). This latest result marks a 21-year unbroken record of perfect scores, an achievement unmatched by any other Australian fresh product. This amazing achievement is the result of the unwavering commitment and skill of Australia’s macadamia growers and processors, and is evidence of their dedication to sustainable farming, the use of biological and cultural crop protection methods wherever possible, and world-class post-harvest handling practises. Download the full report here. You can also access Japanese, Chinese and Korean language versions.

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To find out more or if you have any questions about this news update, please contact: 

Lynne Ziehlke
Market Development Manager
+61 2 6622 4933 or lynne.ziehlke@macadamias.org
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