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Startup Digest

Startup Reading List

November 24, 2017

Enjoy them and Happy Thanksgiving to all those celebrating it this weekend. I'm thankful for all of you. Read on!

Startup Digest Startup Reading List is curated by:
Zubin Chagpar

Zubin Chagpar - @phylosopher

Contact Zubin Chagpar at zubin.chagpar@startupdigestmail.com

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Sales Advice for Technical Founders

Carol Luong

"98% of website visitors actually visit your website and don’t ever fill out a form or reach out, so you’re missing out on a lot of lost opportunity. Luckily, there are solutions out there that allow you to plug into your Google Analytics and identify the company name and location of your visitors, which pages each visitor is viewing, how visitors find you and how long they’re on your website for."

Veteran CTO Answers Your Top Startup-Building Questions

Adil Ajmal

"If a seasoned engineer doesn’t do well on a large and complex project, then they may be underperforming. On the flipside, if a junior engineer really steps up and does a great job of what would be expected of a significantly more senior engineer, then they are exceeding expectations. I see many people forget to keep this in mind, and miss out on helping their employees grow. When you’ve both agreed on clear expectations, it becomes easier to measure their performance on both the 'What' and the 'How.'"

Startup Pitching and Adrenaline Management

Grant Canary

"Most nights before going to bed, I flipped open my laptop, assigned myself a certain number of pitch repetitions, and recorded myself doing each one using Quicktime. When I felt I nailed it, I would transcribe a script from the video."

Knowing Your Audience

Craig Shapiro

"The moral of this story is that everyone has an itch. Figuring out how to align others’ interests with the success of yours is a glide path to success."

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