Last week a client referred someone to me for a new project (thank you!), and I was reminded of the importance of sticking to my Q1 marketing plan. 

What’s the plan? I’m focusing away from reaching out to strangers and towards staying in touch with people I already know. Ta-dah! This new prospective client, who would have been a stranger, is a second-degree connection! That automatically gives us a head start on our relationship and more comfort with each other.

This week’s post answers one of the most common question I hear about business blogging.

Happy writing!
Linda

P.S. What a weather roller coaster we’ve had in Ontario this month. Monday night I even had to comfort my greyhound Patch through a thunderstorm! How do your pets cope with extreme weather?

About Linda:

Linda Dessau is the author of Write Your Way to More Clients Online: How to craft captivating content for newsletters, blogs and social media. She has been blogging since 2004 and launched Content Mastery Guide in July 2005 to help other business owners get their ideas into writing. Read more blogging tips.