We partnered once more with our favourite NYC client, this time to create an automated video campaign that tracks the world's richest people, for their Billionaires Index.

Every day, after market closure, a video is created automatically to highlight which billionaire gained 🤑 or lost 💸 the most that day. Plus, as their wealth could seem overwhelming for many, we help the audience visualising it by comparing it with common goods, like how many burgers 🍔 or MacBook Pros 💻 Elon Musk could buy with his whole fortune.  Apparently a lot.
 

The campaign is live on Bloomberg's social media, on Facebook and Twitter, where videos gets produced every day in a matter of seconds 🕑 but you can watch our case study video, that has just been featured on Wine After Coffee ☕️🍷 one of the best hand-picked collections of animations on the web.