From Russia with (Suprematism) Love
It seems that 'nation branding' has grown to be busy business. The question of what makes a nation a nation has been forever fraught, and every modern nation-state has built itself around some perceived essence, some identity regarded as unique. The latest example comes from Russia and their tourist board. Team of designers from four different agencies used Suprematism (with a T, please), the Russian avant-garde art movement, as the starting point for the unique design. You can also see the rest of the entries here. And yet another proof that this is the booming business comes from Serbia, where designer V.Pavlović, has proposed a new visual identity which, he belives, could change the perception that people have of this country.
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