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Leading in innovation!

W.F. Leenen & Zn., innovators on a mission!

This week we would like to present a new grower who has joined Flowerbook and presents their products to you through our app! W.F. Leenen & Zn., one of the most important innovators in daffodils. Two important factors ensure that this company now has a crucial position in the international trade in daffodils. These factors are firstly an unprecedented drive for innovation. But this drive to innovation can only be realised thanks to a thorough and in-depth knowledge about the daffodil in the areas of cultivation, propagation and improvement. 

The knowledge that has been transferred from generation to generation. This knowledge has increased continuously and shall definitely determine the future course of the company. The company Leenen is strongly focused on the export of products; about 95% of the flowers and bulbs end up abroad. With Leenen joining Flowerbook we want to show you the proces in this mail! 

Almost ready to go grow!

In the cooling are stacks of daffodils that are almost ready to go into the greenhouse. These are almost ready to be planted in the greenhouse. The daffodils are planted on a very special and innovative way!

Clean products, ideal for export!

W.F Leenen needs to be credited for the international transition of the cultivation of daffodils to take place on North Seashells. With discovering the possibility to use these seashells a big innovation was born. This innovation resulted in clean and top quality products. 

Cutting edge

Fresh cut and in bunches on the crates, the variety that is cut is 'Grand Soleil D'or'. This is a multi-flowered variety that is also one of the most popular varieties of W.F. Leenen & Zn. All of the daffodils delivered by Leenen are clean and treated with a Chrysal exclusive product. This gives the flowers 1-2 days longer vase life and ensure that the daffodils can be mixed with ohter flowers in a bouquet. 

Not only daffodils!

Sonatini's are also grown by the Leenen brothers!

W.F. Leenen & Zn. was looking for a product that could supplement their existing infrastructure for the production of Narcissus. The Sonatini™ is a new crop, that like the daffodil, is perfect for pot-, patio-, cut-flower and garden culture. The varieties have been bred to meet the requirements for outdoor culture in the Netherlands. It is, therefore, suitable for garden planting throughout Europe. 

These two varieties are Alasca and Pink Rascal. The Sonatini's are exclusively available at W.F. Leenen & Zn. The complete assortment and availability of these beauties are in Flowerbook! 

Availability

Where and when to buy?

Check out the availability in the Flowerbook app or contact your local supplier for the buying options! The complete and accurate availability you will find in the Flowerbook app. With over 15 daffodil varieties and 10 Sonatini™ varieties 

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