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Conference USA has reached a new multimedia rights dealwith CBS Sports as the primary rightsholder, as CBS Sports Network will have 10 FB contests including the C-USA Championship, eight contest in MBB and WBB, plus the MBB semifinals and both championship contests. Per the deal, CBS Sports has sub-licensed thee FB and 6 basketball games per year to air on Facebook Watch, with CBS still producing the broadcasts. Stadium has the rights to 15 FB and 17 MBB contests this upcoming year plus the MBB quarterfinals, with several contest being available exclusively on Facebook. Commissioner MacLeod: "While exploring our options for future exposure, continuing our tremendous relationship with CBS Sports was a priority given our history. We recognized this was an ideal opportunity to build on our existing partnerships with CBS and Stadium to stay on the forefront of broadcasting through both digital distribution and traditional means. We will continue pioneering fresh and innovative ways to deliver our diverse audience a multitude of viewing options on emerging platforms." North Texas AD Baker: "We are excited about the new CUSA multimedia agreements. The agreements provides significantly more revenue & broader distribution through expansion of platforms which have proven to be popular with CUSA fans without adding production costs to institution budgets. We look forward to working with our colleagues at CUSA and our partners at CBS, Facebook and Stadium to advance the CUSA brand." More in D1.ticker tomorrow morning. (link, link)
