Hello, Typo-Curious friends!
I was invited to write an article for the Australian Book Design Association, and I was keen to contribute as the ABDA is a terrific organisation of which I am proud to be a member.
The text (published this month) is an excerpt from a piece of ongoing research I have been working on about the role of typography in contemporary books. The outcome of my research will be a series of printed and bound books which I design (& hopefully print). However the outcome of this article was supplying raw text and some images to the helpful and supportive ABDA co-ordinators.
In the article, I discuss different approaches to typesetting and how shapping text has the potential to transmit meaning in the same ways writing text does. The author, designer, printer and reader all contribute to a texts meaning. The most successful typography is the union of function (as the author intended), form (as shaped by the designer), the material poetics (created by the printer), and meaning (as interpreted by the reader).
I felt nervous when I sent it off to the ABDA - I anticipated people might be upset at my interpretation of a very well regarded text (Warde's Crystal Goblet). Or perhaps some might be upset at me calling for a fresh investigation of established rules? (You know the cranky old guys that yell at kids to get off their lawn?!) I wondered if the guardians of our profession would find the whole thing naive.
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Despite feeling vulnerable, I genuinely hoped the text would be a catalyst for discussion about the value of typography, collaboration and respect in the production of books.
My initial anxieties were misplaced... instead of having people criticise the content, my inbox (and social media feed) were filled with outrage at how the information was presented. Despite the website's typographic standards being wholly out of my control, people got hot under the collar about how the article looked, the typefaces, the hierarchy, the spacing and the line length. Which I think shows how visually literate contemporary readers are and exactly how vital typographic treatment is (be it in books or on the web).
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Interestingly people have either overlooked the content (and any controversies) or perhaps they were put off reading and so never got that far? Either way, despite me putting in a lot of effort, thinking and heart the article has missed the mark, and I am sharing transparently here. Perhaps you might learn something from my mistake?!
Those of you interested in seeing and or reading the article as published by the ABDA you can check out the link here. Or sit tight and I will let you know when the research is complete and available in a form in which the medium supports the message.
I hope you enjoy the musings below.
Transparently yours,
Nicole.
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Catherine Griffiths glorious Collidescape
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This charming font has been developed by a crew of rambunctious kids.
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The faces of Cyrus Highsmith
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Loving Illustrator/calligrapher Kate Hursthouse latest project!
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Designer Kelly Gilchrist discusses her diligent research on one of New Zealand's typographic greats Robert Harding Coupland, and shares insight into her current creative obsessions.
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The Atlantic teams up with OCD Agency on a tribute to Martin Luther King Jr
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Billie Muraben, profiles pre-eminent graphic designer Elizabeth Friedlander
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Gemma OBrien, Jessica Hische, Martina Flor, Craig Black & more have designed prints to raise money for arts education.
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Theory of Type Design
Gerard Unger has written a new book, the Theory of Type Design. It is a comprehensive description of aspects of type design, from the influence of language to today’s digital developments, from how our eyes and brain process letterforms to their power of expression. I have pre-ordered my copy - get yours (& learn more)here!
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“I love to manipulate books”
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Jude Stewart writes on Visual literacy, Picture books and profiles beautiful examples from Isol
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Furthering the theme of transparency this post is from the factory’s innards of the London Kerning book project
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Future fonts available now!
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FenoType's latest script is the font used in this months Musing Headings.
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A fairy tale, is a folklore genre that takes the form of a short story. Story tale, is a new type family for wonderous, romantic, magical and playful narratives brought to you by Resitenza.
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A typeface designed for punk bands and their gig posters.
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Behind the scenes
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Common Errors in Type Design
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Kris Sowersby asserts a typeface is not a tool
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Always Looking Further: Fontstand Profiles Typotheque
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I am travelling the next couple of months so I will be posting a little less frequently, You can expect the next instalment of TypoMusings in May.
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