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Are you Crazy Busy?
 
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"There are 168 hours in a week – so why don’t we get more stuff done?" asks Zena Everett
You don’t need to be an economist to figure out that there are 168 hours in a week, 24 hours in a day or at least six hours in the day when you should be having a life.  So how come we don’t get more stuff done?  Our stuff that is, that is really important to us:  that we are measured on at work, or that is fundamental to our wellbeing. 
 
When I ask women what they would do with an extra hour in a day (yup, that means 25 hours) they say they’d just love to do the basics – read a book, exercise, relax with their kids, get on top of their personal admin, do some life planning, or even, just for once, do absolutely nothing apart from think.  How crazy is it that we can’t carve out time right now to do any of that?
 
Is it a coincidence that the UK’s productivity has declined over the last ten years, since that watershed date of June 29, 2007: the day Apple launched the first iPhone? I don’t think so. The solution to so many of our problems is also the cause of them.  Digitisation has layered extra work on top of our real work.  Our hours are getting longer whilst our outputs are fewer and our mental health and resilience diminish.

We are distracted by multiple channels, absorbed in bottomless news feeds, and interrupted constantly. Open plan offices don’t help.   It takes us about twenty minutes to get back on track after an interruption and the harder the task, the less likely we are to resume it. 
 
We do busy ‘fake’ work, dictated by our inbox not by our priorities: whatever is screaming out loudest in front of us gets done.
 
We have a counterproductive meeting culture and insane stakeholder demands.  How many times have you heard someone say that they are in ‘back to back meetings all day’, as if it is something to be proud of? 
 
That is Crazy Busyness, not effective working.
crazybusyclock
The solution? 

Identify your priorities and maintain a laser focus on getting them done.   

Your to-do list should be sub-tasks to achieve your goals. Learn to push back on the hijackers of your time.  Schedule helpful alternatives but don’t do work below your pay grade.  No one promotes a martyr. 

Schedule time for ‘flow’ working to get those big, career-enhancing wins.  It makes you five times more productive.
crazybusybook
Ditch the perfectionism that stops you from taking risks with scary projects. 

Build in routines to get real work done.  Don’t wait for the mood to take you to start on the big stuff – just get on with it.  Ditch faffing. 

Book the task in your diary and start. Regain your concentration by blocking out time.  Even better, book in silent time so your whole team can concentrate on crucial tasks.
You may feel YOU have got all this sussed, but
  • Are your teams struggling to push back and say no?  
  • Do they go home feeling frustrated and overwhelmed? 
  • Do you complain about your support staff not delivering?
I'm on a crusade to help my clients hit their targets and get their lives back. One of them calls me their 'Productivity Warrior.'  
 
Come and join the fight against
fake work and Crazy Busyness!

My Crazy Busy sessions (90 – 120 minutes) will help you to:
  • manage distractions
  • get focused
  • say a professional 'no'
  • stop procrastinating
  • shorten meetings
  • manage multiple stakeholders
  • stop ineffective multi-tasking
  • work in flow
  • control emails and
  • reclaim your boundaries.  
Your performance ratings will go up and I'm confident you'll work fewer hours.  It’s a productivity and wellbeing initiative that will reap immediate rewards.  Clients use these for lunchtime quick-bite sessions and away day motivators.
 
Read more about Crazy Busy | Buy the Book
Call me now about Crazy Busy – email is great, but a conversation is even better.
020 387 9505 or 07968 424650
Contact details
Zena Everett
Careers Expert: Coach, Author, Speaker
 
Phone: +44 20 3287 9505 | Mobile: +44 (0) 7968 424650
 
Email: zena@zenaeverett.com | http://www.zenaeverett.com
 
MY QUICK ANIMATION ON CAREER CONFIDENCE & SUCCESS:   https://www.youtube.com/watch?v=WawSh33byLoo
 
This promotion is brought to you by Women in the City.
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