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New Frontier Data - CannaBit Your weekly cannabis intel brief
May 6, 2018

Price and Quality Drive Product Selection

  • Lift & Co., the country’s leading cannabis information platform, commissioned New Frontier Data to study the attitudes, behaviors, and preferences of Canadian consumers.
  • Using an online survey of more than 1,700 adult medical and adult-use consumers, this study reveals insights about Canada’s current cannabis industry.
  • Key findings include:
    • Men are significantly more likely than women to be adult-use consumers
    • Most users began consuming before the age of 18
    • The primary reason for medical consumption is pain management
    • Adult-use consumers report relaxation as the main reason for use
    • The three primary elements for purchasing selections were price, product quality, and convenience
Canada is fast becoming the world’s leading cannabis market. It has a national legalized medical cannabis program, flourishing medical cannabis importing and exporting programs, and a fully federally legal, adult-use program tentatively set to launch on July 1, 2018. Given all of that activity, the market’s rapid expansion has drawn intense interest from both investors and operators. The escalating activity in Canada raises vital questions addressed in this report:
  • Is Canada the market of choice for investment?
  • Total Canadian Domestic Market Demand?
  • Is the Medical Market Still Viable?
  • Canada’s Role as a Global Exporter?
  • A Shift in Consumer Product Preferences?
And much, much more….
CannaClip: Canada Cannabis Report: 2018 Industry Outlook
Be First To Get It Here!

J J McCoy
Canadians Find Comfort in Cannabis

By J. J. McCoy,
Senior Managing Editor, New Frontier Data
The Bank of Springfield (Illinois) has notified its existing cannabis-related clients that their money is no good there anymore. Citing what it terms a “legal gray zone” cast by U.S. Attorney General Jeff Sessions, the bank announced in an April 2 letter to customers that all accounts of its existing cannabis-related clients will be closed effective May 21, and no new accounts accepted...
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German Imports of Canadian Medical Cannabis Likely to Continue

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Copyright © 2018 New Frontier Data, All rights reserved.


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