When Recitals and Back-to-Dance Are Up in the Air: Studio and Retailer Strategies

May 21, 2020

Will There Be a Back-to-School Shopping Season for Dance?

Back-to-school typically brings in the biggest chunk of dance retailers' revenues, and their inventory orders went in months ago. Dancewear deliveries began to arrive just as stores—and their local studios—had to close. Here's how some seasoned retailers are dealing with the challenge.

Check-in With Dance Studios: What Are You Doing About Recitals?

While their recital revenue will take a hit this year, these three studios have found inspiring ways to keep families involved and excited about end-of-year performances—and, most important, eager to return as customers, come fall.

ICYMI: When You Need to Get Out of Your Commercial Lease

What if it's the right business decision to move out of your space—even if your lease isn't up yet? You can't just walk away, of course. A small-business expert suggests some smart strategies to explore.

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Edited by:
Basia Hellwig
(bhellwig@dancemedia.com)
Karen Hildebrand
(khildebrand@dancemedia.com)
Joe Sullivan, producer
Emily Giacalone, graphic designer

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