VisitEngland and VisitBritain have today launched a UK-wide industry standard and consumer mark, in partnership with the national tourist organisations of Northern Ireland, Scotland and Wales to provide a ‘ring of confidence’ for tourism as the sector works towards reopening. 

The ‘We’re Good To Go’ industry standard and supporting mark means businesses across the sector can demonstrate that they are adhering to the respective Government and public health guidance, have carried out a COVID-19 risk assessment and check they have the required processes in place. 

The scheme is free to join and open to all businesses across the sector. 

To obtain the mark businesses must complete a self-assessment through this online platform including a check-list confirming they have put the necessary processes in place, before receiving certification and the ‘We’re Good To Go’ mark for display in their premises and online. 

Businesses across the UK are required to follow their respective national guidance, including the social distancing and cleanliness protocols that must be in place. In England, businesses must align with the UK Government’s official guidance for the sector which was published yesterday. 
 
You can find out more about We’re Good To Go on the Marketing Lancashire website here.